At present, many enterprise managers have a sense of network marketing, most enterprises have their own web site as a platform for corporate internet promotion. In this respect, Tianchang website building authoritative brand-poly friend Software says this is a good beginning, but also must realize that many local enterprise website is only an empty shelf, the apparent, flashy. Poly Friend Company senior Engineer Tang said, corporate website to come up with the effect, must have the flow, want to traffic must win the goodwill of search engines. With the search engine more and more humane, so to get the favor of search engines, we must create a good corporate web site.
First, the process of good corporate web site URL
For search engines, static Web site URL is its favorite, and most of the corporate web site construction companies are easy to use, dynamic URL. Poly friends that the fixed site URL for pseudo static or pure static, in the Robot.txt shielding unrelated URLs is a good first step to search engine.
Second, the title, keyword and description of the label is critical
For search engines, the optimization of the title, description, keyword writing is very important, this may directly affect the site's ranking problem. Therefore, the enterprise site in the building before the builders must combine the name of the enterprise, business and customer search habits refer to the formulation of a set of keyword programs.
Third, the page layout best concise and reasonable
The enterprise website Construction person should understand the search engine's appetite, the website code best Concise, the key word layout should be reasonable, controls in certain scope, must not arbitrarily stack. This can be seen in some of the social little refreshing websites. Good interface for visitors and search engines will have added effect.
Four, the friendly text edits the function
This is often overlooked by many web designers, friendly editor of the Web site editor is very important, after all, good articles also need good typesetting, the standardized article layout for the search results are also good, fortunately, there are many excellent finished editor for the webmaster to choose.
Automatic correct typesetting
This is in fact mentioned above, the article in the post need to have a good layout of the site, this is not only visual, more important is the reasonable tag to add, such as h1h2 tags, picture alt description, tag, key words in the chain, nofollow and so on details of the chain. To improve the typesetting function, the real correct automatic typesetting so that users and search engines are satisfied.
VI. automatically generate site map
Site map believe that most of the corporate web site builders know, here will no longer, friends tips can add site map files in the robots.txt file has been enhanced effect.
Seven, to support 301 jump, set 404 page
It is necessary to make reasonable use of 301 technologies (for example, to jump to Web sites with WWW) and to set 404 error pages without www. These are also commonplace questions, and here is not much to talk about, the hint is to set a good state to use test tools to test the status code returned by the service.
Summary, search engine rules are constantly changing, but ça, enterprise website do a good user experience is definitely to attract the best secret search engine, the above are just Tianchang friends of the rule of thumb, after all, corporate website construction not only involves corporate image issues, but also related to the future interests of enterprises, Now that you have built a website, you should make good use of resources.