Absrtact: August 16 News, Yang Health CEO Qin appeared at the annual meeting of the 2014 China Pharmaceutical and Electronic business, elaborated the six trends of the medical electricity quotient ecology, as well as her understanding and thinking to the medicine electric business. Qin said that the six major trends of pharmaceutical and electrical dealers are the mall platform
August 16 News, Yang Health CEO Qin appeared in the "2014 Annual meeting of Chinese pharmaceutical and electronic Business", elaborated on the six trends in the ecological pharmaceutical dealers, as well as her understanding and thinking of the pharmaceutical electrical business.
Qin said that the six major trends of pharmaceutical dealers are the mall platform, logistics outsourcing, dissemination of precision, prescription hospital, the organization of loose and data indexation.
Qin talked about, the hospital is to use medicine, the future to turn to service-oriented charges, the hospital is the theme of the industry, the hospital's income transformation indicates that the medical and electronic business has a new opportunity.
Qin proposed that offline channel promotion is the word-of-mouth spread of friends and relatives to consumers, this line to promote the channel has been more mature, and online promotion methods including official website display, Platform Alliance, advertising, organizational planning, etc., these are now independent, but also relatively loose, if these channels of mutual alliances, The promotion of the online platform will be more effective.
According to Qin Introduction, Yang Health Network through mobile terminals for member patients to provide physical examination and community Hospital information services, to facilitate the hospital directly for patients to provide services, in addition to the drugstore PC side to provide convenient services, through the service for members, as a platform for transformation.
It is understood that the General Assembly to "pharmacy mobile internet Storm" as the theme, to identify the trend of the development of pharmaceutical manufacturers to focus on the pharmaceutical business policy and market environment, respectively, for the pharmaceutical and Electronic business platform for the strategic planning to share, through the mobile interconnection under the O2O mode, Online cooperation and the development trend of the pharmaceutical industry has been in-depth discussion and sharing.