Microsoft pushes new surface need to unify App Store as soon as possible

Microsoft released the new surface (Phoenix Technology map) September 30 News, analysts and industry experts have mixed opinions since Microsoft released its new Surface tablet computer this week. The new Surface 2 and surface Pro 2 impress the writer. At the moment, Microsoft seems to have a better understanding of the market's demand for a 10-inch tablet, and the two new surface products are doing well in basic functional settings and performance standards. At the moment, what Microsoft lacks is perhaps just a unified Windows App Store. And regardless of screen size, purely in terms of performance, Surface 2 runs the Windows RT 8.1 system, hard drive 32GB, bundles Microsoft Office RT 2013, and is accompanied by a one-year free Skype voice phone service, WiFi hotspot service as well as a two-year capacity of up to 200GB SkyDrive Network Disk Service. Surface 2 is priced at $449, screen size 10.6 ft, 1080p high-definition display, then memory 2GB, with the latest TEGRA4 nuclear processor and 72 core GeForce graphics, built-in microSD slots, USD3.0 ports and high-definition video output. Compared to the 32GB version of the ipad, the Surface 2 configuration is obviously pretty good. Of course, there are more attractive products in the 10-inch Android tablet market, but it is undeniable that 2113.html > Microsoft Surface 2 does have a number of key selling points. Surface Pro 2 is a completely different product, it can be said to have a complete PC platform function. The product, which uses the Intel Haswell CPU, is priced relatively well, and is clearly competitive in a mix of removable devices and super. So, the discussion of surface Pro 2 can end and return to Surface 2. The next thing to discuss is that Microsoft really wants to put its tablet products on the same line as other branded products, and it must overcome this hurdle: creating a common software platform and ecosystem. In fact, the market has complained earlier that Microsoft stores and apps are not mature enough to be incompatible with Windows Rt. However, Microsoft appears to be aware of the problem, and it is reported that it has publicly stated that it requires developers of all its windows devices to work toward a single common Application interface (API). It is rumored that the day has come. Microsoft described the plan as the "Holy Grail" (Holy Grail), which was clearly revealed by surface, vice president of the project, Panos Bennett (Panos Panay), at the new launch in Monday. Bennett mentions that Microsoft will use its existing products as much as possible during development, and that the development here is not just about SURface 2 also includes the underlying software and ecosystems. Bennett's product showcase has always been one of the best uses of Microsoft's services and infrastructure, such as disk SkyDrive, office software, Skype, Xbox games, and Windows stores. In fact, Microsoft has a very strong ecosystem to launch the unified Windows Store. Microsoft is first and foremost a software company, and in theory it should be the firm's forte anyway. If Microsoft can solve this last trans-device unified ecosystem issue, it will help its competition with Apple and Google. Dave Altavilla, the author of this article, is a freelance writer for the Forbes Technology column, focusing on technology breakthroughs in the fields of mobile, computer, and Data Center (Altavilla).