Millet enable domain name mi.com Joint acquisition mi.ae and mi.co.za?

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Easy name China (ename.cn) April 23, yesterday, Millet company launched a high-profile cost of 3.6 million dollars to buy back the single domain name mi.com, replaced the original official website domain name xiaomi.com. And in last week's Sedo trading platform, the relevant domain name mi.ae and mi.co.za to 2000 U.S. dollars price successively, buyer will be millet company?

Last year, Millet for the internationalization of development, began in Hong Kong, Taiwan, Singapore and other land test water, achieved good results. And yesterday, Millet official website to enable the new domain name mi.com, the industry is considered to be a comprehensive speed up the internationalization of millet another big step. "Apart from Hong Kong, Taiwan and Singapore, we will enter more international markets this year," said Lin, founder and president of the Millet Technology Association. ”

So, millet for overseas expansion and brand protection, and choose to buy UAE domain name mi.ae and South Africa domain name mi.co.za is not impossible. And before, the German domain name xiaomi.de to 10,000 dollars easy to master, the buyer was also speculation for millet, the industry analysts said, in addition to millet, should be very few people will spend 60,000 yuan to acquire a German suffix domain name.

If the above domain name buyers really millet company, visible millet company to overseas expansion of determination and ambition. In the future, in this so-called "history of the most expensive domain name" mi.com, the millet Company's overseas development of the road can be as general in the domestic, downwind?