Mother and child website Bao le tao one months from PR0 to PR3 experience talk

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

As the father, because of the identity and professional double original sound, I have been pondering to do a mother and child type of WEB2.0 website, this site needs to be able to bring together the wisdom of parents, can precipitate down the parenting experience, can as a platform, to give the father and mother to bring convenience. This is the reason for the birth of the Treasure Lok Tao. After the Spring Festival in 2010, from the website development, to April 1, Google update PR value from PR0 to PR3 (April Fool's real Gift: p), before and after one months of time, although not a special record, but also want to record, to some new webmaster some reference and help.

One months of time, fragmented look, also around, 6 days a week (one day for the wife, children, girlfriend, mom and dad is a must, good webmaster must be good to their loved ones), the following is the time to say Bao Lok Tao, the mother-child site of 30 days.

First week positioning, architecture, implementation plan

Some of the previous mention of the mother and child site of the idea of germination, but also can only be embryonic. From the point of view of software engineering, an Internet product needs to walk a MRD to PRD, system design to code, test to release, release and then back to iteration life cycle. The first week, no doubt focus on the positioning of this product, in the Internet industry, spent a lot of energy, put a lot of resources, to make a product, perhaps at all useless.

So what is the Treasure Lok Amoy, what can treasure Lok Amoy to do? Home has a small treasure, happy Amoy Amoy, is the source of the name of the Treasure Le Tao. I hope that, as a parent-child type of Internet products, Bao Le Tao, first of all, for the majority of mom and dad, they can get from me here from the preparation of baby, to pregnancy, to pregnancy, to feeding, childcare, early education of the whole cycle of encyclopedia knowledge, and parents can participate in, and even use their own power to influence other parents, Together to improve the parenting ability of the child; In addition, a good internet site, should be an ecological circle, can assemble ordinary users, can also assemble the network business.

Then, Bao Lok Amoy also need a network to show their own, participate in the way.

In many Internet applications, there is a model that works well with my product business, that is the wiki mode, parent-Child encyclopedia, a collection of parent-child wisdom, the key words in the parent-child life as entries, providing knowledge, introducing knowledge-related commodities, providing merchandise-related Taobao hot goods, and commodity-related second-hand, idle information , advocating Low-carbon parent-child life.

Clear the positioning of the product, the system design phase. Wiki is the gem of the business model, the new development is not necessary, then the existing wiki system how to choose?

The first is the language of choice, small Web site is undoubtedly the lightest php, agile enough, operating costs are low, the domestic virtual host can be very good support. Then there is the choice of the program, throughout the mainstream PHP wiki program, MediaWiki interaction is not flattering, tikiwiki,phpwiki and TWiki and so on foreign wiki interaction is too rigid, not easy, and the domestic hdwiki let my eyes a bright, Interactive Encyclopedia of Strong support, UI comfortable, the most attractive is the Hdwiki program code structure, scalability is very good, no hesitation, I chose the hdwiki.

The second week SEO for the wizard two times development

Why to call SEO for the wizard two development? Because the Internet product is for others to use, need the user to visit you, in the content good enough circumstance, Rob user's the rule is SEO. Wiki is the natural soil of SEO, the related internal chain structure is the search engine's favorite, but Hdwiki is not good enough, after the static URL is enabled, there are still management interface into the bug, have spent a lot of time to repair.

Before the product positioning stage, also mentioned to introduce E-commerce elements, in the Internet field, can provide the bottom of the Internet E-commerce support, only today's Consumer-to-consumer carrier Taobao, and Taobao open platform to do very good, top interface calls can be very good with the Treasure Lok Tao Parent-Child encyclopedia entry related commodities , together with the caching technology, in the content and speed, can find a good balance.

To the entry as the center, Taobao mother and child supplies came in, then Taobao mother and child supplies sellers should also come in, Treasure Lok Tao in each entry side, but also joined the seller recommended the area, and ordinary Taobao sellers, as long as can provide to the ordinary members of the Treasure Lok Amoy a certain discount, you can display their own store next to the relevant entry. On the one hand sellers have been promoted, on the other hand, the users of the Treasure Lok Amoy has been affordable, the real realization of mutually beneficial maternal and child ecological circle.

In the development phase, there are a few technical points, I think is more worthy of concern.

1. Cache usage

If you have a page that is dozens of times MySQL query, and content is not very changeable, then it is very suitable for caching mechanism, caching can reduce the server read the database IO delay, reduce the load of the server, as well as Taobao open interface and the number of calls limited, the cache can be very good to avoid this limitation.

2. The application of the MVC pattern

MVC is not a design pattern, it is an architectural pattern (architectural patterns) that describes the structure of an application and the responsibilities and interactions of various parts of the structure. Adopting the MVC pattern can cater to the changeable characteristics of Internet products to a great extent.

3. mysql Database performance

MySQL is below the 10w level, and the speed is very fast. However, no matter what the scale, how to use the index, how to do a good job in database design, is a compulsory course webmaster. Optimizing the reading of data is to optimize your user experience and improve the quality of your website.

SEO aspects of the third week

Basic Web site architecture, and began to refine SEO no point, I understand the SEO, divided into the site inside and outside the site. Key points within the site are:

1. LINK structure

Through and nginx static rules, Bao Lok Amoy link structure is defined as a similar http://baoletao.com/wiki/early teach this format, link with the name of the entry, that is, the keyword.

2. Content Relevance

Content relevance, said to be SEO evaluation factors, return to the essence, more should be content good and bad evaluation factors. Because good Internet content, will not be particularly isolated, it is always connected with the outside, and this connection, can highlight the outstanding content. In the context of enhancing content relevance, the practice of Bao Le Amoy is

Each entry has the most content on the left side of the page layout, placing the underlying information for the entry. On the right side, the product information related to the entry through the Taobao Open Interface is also available, in addition to the reference seller information related to the entry, and the second-hand idle transfer and exchange information of the mother and child supplies. These small modules on the right can be linked to the corresponding content, which is strongly related. Take "Dorman Flash card" This entry, http://www.baoletao.com/wiki/Dorman Flash card, is the main link, the right side of the recommended commodity is Taobao goods, recommended shops is to be able to really bring to the treasure Lok Amoy members of the benefits of Taobao sellers. Second-hand idle is what mothers have unused early education products need to transfer information.

2. Title selection, H series label

Title contains keywords, but do not stack keywords;

H title to mark the keyword, span,em label also note the keyword, cliché.

4. Selection of keywords

To do site SEO, keyword can not choose too hot. But for the Treasure Lok Amoy, this is not my concern, because the key word of life is still a lot of good to do.

In addition, can not be overlooked is the site's external optimization, in fact, is outside the chain and influence.

1. Outside the chain aspect, must find with your website related website to do the friendship link, or one-way link, the new station this may be a little difficult, but if you can have the good communication, or gives the other side the benefit, obtains the link also is not any difficult matter.

2. Influence. Search engine, the essential factor that weighs a website good or bad is influence. And the impact of this thing, to a large extent in the mode of operation, this somewhat more than simple SEO. Let's do it next week.

Week four planning, activities, promotion

Products out, although there are many features are not perfect, UI design is not good enough, but there should be no one Internet products will be done after the beautiful, and then start operating him.

I let my wife squeeze in some time every day to get some entries, early teaching, fetal education, pregnancy, supplementary food, stretch marks and so on, is my wife according to his experience, the collection of other information on the Internet to write, as far as possible to do as an encyclopedia, comprehensive, objective, in fact, even if the original version is not good enough and no relationship, Because the wiki system is used to support the iterative process of iterative refinement.

In the design, hope to gather Taobao mother and child supplies sellers come in, to create their own space for publicity. The platform is ready, but how do we get them in? Taobao community, Taobao gangs are a good place, through some publicity, now there are some sellers to join the Treasure Lok Amoy platform, we are also looking forward to more sellers can join in, occupy or prepare a good entry, bring to the Treasure Lok Amoy more mom and dad benefits, while promoting their own.

This rally seller is also need to accumulate a process, I am also planning whether can hold a parent-child knowledge contribution competition, who can more precipitate their own experience, their knowledge, who can get prizes. And the setting of prizes, hope is Taobao mother and child supplies some sellers, they can also borrow me this activity, this platform to be promoted.

I always think that in the Internet industry ecosystem, we are all win, but lack of people to integrate resources, the advantages of string.

Summary

Construction station is hard and exciting, one months later, Google updated PR3 give me a more pertinent return, Bao le Amoy current PR output value of more than 1, welcome more mother and Child website to exchange links. Summing up this one months down, feel good site positioning must not be vague, to be particularly clear, to meet the needs of specific groups of people, the other is to choose a good technical framework, pay attention to the technical details of SEO, patience to do, and must have an open mind, willing to communicate with more friends, cooperation, to share the prosperity of the Internet.

Finally, I wish webmasters, especially the home has little baby webmaster-Home has small treasure, happy Amoy!

Look forward to with the vast number of webmaster friends have more exchanges, my contact is

qq:1317162139

Email:admin@baoletao.com

Bao Lok Amoy-Home has a small treasure, happy Amoy!

Http://www.baoletao.com