Music piracy Astray: Everything for the user is always right?

Head Image: Le COO Liu at last year's China copyright annual Meeting to make a speech to clarify first, this will not be an absolute rationality neutral objective article. We are now standing at the height of the internet era, the intersection of user needs and the ethics of the developer, every choice we make will affect our entire Internet users ' fundamental ethical judgments in the short or long term. Le See in two weeks ago in the Millet box theft video content series case judgement won. Details, you can see this "music win millet copyright party next City": June 30 news, Beijing Haidian Court recently to the music of the prosecution of Millet box theft series of cases, "after Masan biography", "lovelorn 33 days" and other 10 film and television works won, in all cases, 70% of the works by the Haidian court decision for the Millet box will bear joint and several liability. This is the first case to win in all cases of prosecution of millet box thefts. According to the relevant information of Haidian court, in the 10 works of the video network suing Millet box violating its right to broadcast information, "Jinling 13 Chai", "I am Special Forces", "the Doctor Benevolence", "when the mother-in-law met Mom", "Man Gang", "Hawthorn Tree Love", "Gong Heart Jade" 7 film and television works, the court decision Millet company compensation music loss 150,000 Yuan. The Victory intellectual property case is widely disseminated in the Chinese language network. Also from the media, will be with the same era of millet internet companies described as "from the internet era of the wild all the way, the lack of industrial chain thinking", within the legal scope of the squeeze industry chain, in the gray zone directly to the looting, so as to achieve rapid growth and surface success. However, to our surprise, le Vision as a family was established in 2004, has relied on the second decade of 21st century, High-frequency electric shock of the formal film and television industry, gradually to the visual entertainment content on the right track of the network video company, but also began to allow its institutions to carry out violations of intellectual property rights, and to this publicity, As the selling point of its products. The original microblogging address we can see in the video TV screen shows the game for the Monster Hunter carrying version 2G. Monster Hunter Portable 2G for a well-known Japanese game company Capcom (Chinese Translation: Capcom) in the March 27, 2008 issue of the famous game "Monster Hunter" series of new, first login PSP platform, and later was officially transplanted to IOS. But it is clear that the video, which is shown on the microblog of the Lego Game Studios, is neither PSP nor an IOS device. According to common sense, we think this should be a music video from the video TV. Exaggeration is that the picture shows the Monster Hunter Portable 2G logo display line: Simplified Chinese version, add a line below: WWW.TGBUS.COM according to tech2ipo/Creative Editorial Department understand, Capcom company did not release the Monster Hunter Portable 2G The official Chinese version, and WWW.TGBUS.COM domain name is not belong to Capcom. Familiar with the Chinese video games industry friends may know that this domain name belongs to the Chinese electronic gaming industry "prestigious" video game bus. Video game bus for the domestic content of a comprehensive integrated Game information portal, business involving network information, video games Chinese, video games equipment offline and online direct sales. This time we saw in the picture of the Monster Hunter 2G Simplified Chinese version, it is from the video game bus under the Han group. Video game bus was previously a perfect world of gaming companies to acquire, and according to our understanding, the Chinese group and the video game bus has already been released. When we browsed this tweet, we found that some players pointed out this. The response of the Lok Mai Games studio is as follows: Weibo, a microblogging account for "the official Weibo TV blog", has forwarded this article to Weibo. Therefore, there is reason to believe that the official music studio piracy is not laissez-faire, but is being used as a product of the video TV's selling point of publicity. Just to content tort as a result of the appeal of Millet court music, after receiving the results of the two weeks after the conversion of the role became the implementation of piracy, it is surprising. And the reason for the Lok Rice Game Studio "Our original intention is very simple, is to give everyone a good game." Although the original intention is kind, it does not conform to the image of "genuine content protector" established in nearly two weeks. According to our understanding, may appear in the music video TV the game content perhaps not only the monster Hunter Portable 2G. Microblogging users of Weibo, called LeTV Huang, forwarded the microblog, tagged the Weibo account of several executives at the video network, claiming that "a number of video games began to surface". Lego Game Studio's top microblog: In the picture, a famous sports game from another Japanese game maker, Konami (the name of the non-Japanese region: PES) will also appear in the video TV. There are also Street Fighter from Capcom, the need for Speed (NFS) from EA, the Grand Theft Auto (GTA) from Rockstar and the Prince of Persia from Ubisoft (Chinese name: Ubisoft). It is understood that these games are not as "free" as the Lok Mai Game Studios say. In April this year, America's leading internet company, Amazon, released its TV box products Fire TV, and we had the opportunity to learn about Amazon's effort in Fire TV's gaming capabilities through an American technology media article. Amazon's game production line "amazon Game studios" (AGS), has been attracted by direct and attractive guarantees, including Clint Hocking (Island Fright 2), Ian Vogel (Network surprise 2) and Kim Swift (portal) and other well-known game development masters. In addition to giving these development elites a better game development environment, Amazon will also give them the opportunity to improve the technical support behind the game. Amazon has taken the development of talent specifically for the platform to develop games to ensure that the game's compatibility and originality, suitable for Fire TV user operating habits, different from the Lok Mi Game Studio and the Practice of music, the PSP game through the Android PSP simulator transplant to their own production of television products. We can not help thinking: all for users, so that users in the simplest way, spend the least money to play to a series of not by their own development, have knowledge of copyright games, really is the best choice of music? Depending on the content of the music to eat, whether it should be in order to content comprehensive and choose to embark on the road of pirated games, walk slowly, think carefully about whether it conforms to their own image? On the platform, for the user, for the player is not good? Should this pose for the benefit of the player belong to himself? We are trying to establish a link between this and Capcom. Something: I suddenly think of a Microsoft founder Bill Gates interview on Windows piracy, the following is a summary: Q: Why don't you take stringent measures on Windows piracy? A: We have all the computers that use pirated Windows operating systems that we can use to make their operating systems unusable, but we didn't. The vast majority of piracy occurs in Asia, mainly in China and India. In both markets, we have achieved enough user loyalty and good revenue through genuine users. The most disturbing part of the piracy problem is the poor developing countries, especially the African countries. They simply cannot afford to pay for the genuine operating system and software, and the government has not taken the appropriate measures. If they don't use the computer, they will be slower in the changing world. So the decision-making power is in our hands: let them continue to use the software, or let them live in a separate world. I think that morality belongs to the holder of rights, not to the bearers of rights.