My opinion on "common reference"

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Industry Celebrity Lou (hereinafter referred to as "Lou") on the blog, "Common reference" will replace the "anchor text", after the article, these days the major forums are full of related articles. On the day of 25th, after reading Lou's masterpiece, I am the first time on my own website to publish their own views, so this is not going to discuss this topic more, but saw a netizen (hereinafter referred to as "Netizen") is recommended to the home page of the article "to say" common reference "," Chinaz I can't hold my breath for a second.

First to say that the user of the article, the original text you can go to Webmaster forum to see, the main idea is that Lu's article is too advanced to cite a simple example, using plain language to say his understanding of "common references" and the "' common reference ' will replace the ' anchor text ' view." However, I have to say that the netizen to Lou said "common quote" This is wrong, so, the latter view is not necessary to discuss. Netizens believe that "common reference" refers to a number of sites "common reference" to a site related articles in the text linked to the URL, that is, "common reference" only refers to the "pure text connection is derived weights" and "the universality of the chain" two concepts.

However, Lou said in the original article, "Then ' interested friends to see ' This kind of ' common reference ' words in the future will become the object of search engine analysis?", from this sentence is not difficult to see, Lou said "common reference" does not mean the link URL, but refers to a number of Web site articles in a reference to a website article, Adding a recommendation class like "interested friends to see" is not related to any form of link. Moreover, the text-only link URL can be search engine crawl recognition, but also has long been counted as a reverse chain Baidu, there is no need to be labeled as a "common reference" of the name, Lou as the industry everyone, I believe will not do such a superfluous thing.

Since Lu said that the "common reference" is like "interested friends to see" such a recommendation of the statement, then can really replace the "anchor text"? At least in my opinion, the answer is totally negative.

First of all, whether the anchor text link or plain text link, play is a channel of the role, convenient spiders or users to enter the link to the site to find their own content. And if there is no link in the article, only the "common reference" statement, it is difficult to reach the target site, do you want to go to search engine search again? Lou's words are "common references" will replace the "anchor text", that is, there is no plain text linked to anything, but the anchor text can only be clicked to open, Plain text also needs to be copied and pasted, from this point of view, the convenience is definitely worse than the anchor text, this is not to make the user experience less?

Second, the reason why a variety of outside the chain of weight transfer effect is getting lower, nothing more than because the chain is too many, from the major forums, except for a small part of the original area of almost all outside the anchor text outside the chain will know, most of the links appearing in the Forum are for advertising purposes, The chaos has caused major search engines to find ways to improve existing algorithms, and "common references" are thus born. However, the link is a highly recognizable form, both the naked eye and the machine can easily identify the anchor text link or plain text URL, so it is not very difficult to block links.

However, if only some of the recommended language, the combination of various forms, and are the form of text, into the article, difficult to identify, if flooded up, how to clean up? At least I personally think that "common reference" for us to do optimization, the difficulty is much simpler than to do the link, The outside of the chain is still this situation, if the "common reference" replaced the "anchor text" weight, "easy to publish, identify difficulties", these two points will definitely become "common reference" in the future to disrupt the search engine order two big worries.

So, in my opinion, "common reference" to replace the "anchor text" is not a feasible way, perhaps the search engine may reduce or even eliminate the weight of anchor text outside the chain, but it is best not to give a common reference weight, or continue to judge the quality of the content of the first kung fu better.

In addition, Lou also clarified in the article that the so-called "substitution" problem does not exist.

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