Network Email marketing lets you and customers from unfamiliar to recognition

Email marketing is a commonplace topic. In the enterprise inside everybody uses more, the relative concern is: own website registration database's licensed mail marketing as well as the development new customer's strange mail sends. Today, I mainly talk about small and medium-sized enterprises and personal relationships with the largest network mail http://www.aliyun.com/zixun/aggregation/37463.html "> database marketing." The use of this scenario is: you attend a meeting or event, get some addresses, feel that these people may be your target customers or may affect your target customers, if the telephone contact is a bit too abrupt, and not so much time, how to use e-mail and these people from unfamiliar to recognition of you?

Let's take a look at some of the company's cases:

1. A well-known direct marketing company:

This is the 8th article I received, the story is very philosophical, I seem to be looking forward to a new mail every day, although know he is want me to do direct sales, note in: Survival of the Road 8: Do not compete with temptation, and should be away from the farther the better is clickable, this goes into a good one of their direct product introduction of the article, introduced their subject.

2. A relatively large recruitment site:

This is also my consecutive months will receive, the feeling is that the mail salesman is not unfamiliar, if I want to recruit I will send this email to HR, after all, so hard is not easy, business to People's trust is the first.

3. I am a management training friend sent to:

Of course, there are attachments to the mail, exquisite ppt, as if also dozens of period. I began to think: he is a variety of blog marketing, but the blog is all the people can see and is passively waiting for others to see, while the mail is only in their own circle sent but is active in everyone's mailbox. Just in line with my friend's need to maintain his HR and circle of friends. For him it is the most cost-effective and most suitable marketing method.

Okay, look at the case above, you may already know what you should do, and here are a few things to focus on:

1. Select and identify your target customers first;

2. Selection of stories and editing of content;

3. Insist on insisting again;

4. Of course, do not forget that the mail must have a unsubscribe function and your contact method.

The above especially the second work volume or some, but if the company as a team to operate the way, sales staff are only personalized to send some mail, the workload is not very good to do.

OK, or I said on the network delivery Class (http://www.51netmarketing.org/class/classList1_1.html): Enterprises to find their own suitable 3 to 5 kinds of network marketing methods, adhere to do, Success waits for you not far away.