New station operation should be done "no move, fodder first"

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

"The troops do not move, the grain first", comes from "The Nanpi County Zhi, the local people" the folk saying. I use this analogy to do something before you need to prepare for work before departing, can walk steadily, go far, walk fast.

These two days the hottest Internet hot word is double A visit Huan Festival pay treasure turnover of 19.1 billion yuan, for the cause of the network to hand over a record of sales transcripts, and even someone has 191yi.com domain name registered. The author a little thought, the reason why there are Alipay success, indeed not a day of work, it is the cat and Taobao and the major businesses for 1-2 months of grain and fodder in advance the inevitable results. The author is also a small grassroots webmaster, just two years of time SEO road down also count some feelings, today why to write such an article? Due to the recent author of a new station (FU Friends net) has been online, but the preparation of fodder for one months. Here to see the author in the new station before the line is how to carry out the first?

First fodder: Psychological preparation

I have passed the novice webmaster that day date 昐 stage, two years of optimization work has been trained a very calm me, although so, the author in the mind Flash out to do a new station of the idea, still carried on the ideological struggle. Why to do such a website, if done, I can persist for how long, can stick to it, if the effect is not good and what to do and so on the problem in my mind many times. Finally, after thinking through these questions, I decided to make the network of friends.

Second fodder: How to locate the site

The author has just entered the ranks of the webmaster has also done the site, but because the positioning of the problem finally let go (also a valuable wealth bar). So I often stress a problem for the novice webmaster, the key to the success of the site is positioning, so in this new station before the line, I fully consider the site positioning this key factor, the face of what categories of people, users age segment, user regional, to the website after the line can achieve the target traffic is how much, how long can do, The question of how much STR will come up after the effective flow is clear.

Third fodder: the choice of the target keyword

From a certain point of view, the choice of the target keyword also belongs to the category of positioning. We all understand that the 2012 for the SEO industry should not be said to be changes, I think more is a reform, the face of Baidu search engine a large range of adjustments, we choose the keyword should be more from a number of angles to analyze (including industry development, competition opponents, own resources, etc.), The last choice to choose from their own ability to target keywords, of course, the key words must be the transformation trend is good.

Fourth grain and fodder: Long tail keyword Thesaurus

According to the author two years of experience, to operate a website, whether it is to do natural flow or to do price promotion, if there is no large keyword thesaurus, must not be excellent operations director. Why the author here to say is long tail keyword thesaurus? I believe a lot of webmaster friends understand that the total site traffic in the target keyword traffic is almost pitiful, this is the author often see those so-called seoer for a hot keyword struggle for life, there is always a feeling of heartache and for it to cherish.

The new station before the line to do long tail keyword Thesaurus is more important than site positioning, or even more than the importance of the target keyword, because after the site 80%-90% traffic will come from the long tail keyword, these long tail word is also the highest conversion rate of the part, this food is actually important.

Fifth grain and fodder: Website structure layout design

This point I do not want to say anything, in many webmaster forums I believe that we all see a lot about this introduction. The main purpose is to facilitate the search engine to crawl and quickly included.

Sixth grain and fodder: (UEO) User experience Design

2012 Baidu's biggest change should be for the user experience adjustment, whether it is Baidu's own display form to highlight the user experience, or the site in the ranking algorithm has increased the proportion of user experience. So it's essential to design a good front page, do not think you will have some art, or do it yourself (the author of the site before this is the case), in this I remind everyone or please professional art to carry out the overall design it, and finally I will definitely on the effect of your pride in your own wise decision.

Seventh fodder: Where does the site come from?

The current situation is that some people do not know SEO "content for the king, outside the chain for the emperor" this maxim, perhaps some people do not believe, but whether you believe it or not, anyway, I am a letter. In this paper, "Content for the King" has a deeper understanding-to do differentiated content.

2012 years of Baidu search engine changes, in addition to the above said the user experience proportion of the rise, the content of the quality of the site has also increased the proportion of the content of the difference and the lack of content more by the search engine's favor. So in the new station before the line, must solve the site content of the big problem, otherwise the website can go after how far, how long it is unknown.

Well, unconsciously, time is really fast, fortunately, the new station operation needs of the seven large supplies are analyzed, as long as we can prepare these essential supplies beforehand, I believe that after sending troops will be smooth, the place (users) will be Wang. Finally, I wish the new and old webmaster friends can be turned around, but also including me, hey, hei, forget their own. Today to share with you here, later have time to share some follow-up experience, bye. This article by the Friends of the Net (http://www.fuyouwang.org) original, A5 start, forwarding please keep the link, thank you.