New York Times Company loses in second quarter

Source: Internet
Author: User
Keywords Times
Tags .net advertising advertising revenue company digital digital advertising free reading information

News and technology information Beijing time July 27, the New York Times Company today released the second quarter of 2012 earnings. The report showed the company's net loss in the second quarter was $8.81 million trillion, down from a 11.97 million dollar loss over the same period last year.

In terms of revenue, the New York Times rose 0.6% in the second quarter to $515.2 million. Revenue growth has benefited from an increase in the number of recycled users and digital subscribers.

The report shows that in the second quarter, the "New York Times" flat advertising revenue fell 8%. Digital advertising also fell 4%, dragged down by About.com's slide. About.com is the New York Times's 2005-year 410 million dollar acquisition of an information and consulting website.

By the end of the quarter, the New York Times paid digital subscribers to 532,000. March 18 This year is the New York Times website NYTimes.com launched a paid subscription to the first anniversary, when the number of subscribers is 472,000. The New York Times did not reveal how many of the 532,000 paid subscribers were free to subscribe to the newspaper.

Asser Suzberg, President and CEO of The New York Times, Arthur Sulzberger Jr. said: "The results of the second quarter show that we are continuing to transform into a multi-platform service provider." ”

The New York Times offers a limited number of articles per month for users to read for free. This April, the New York Times reduced the number of its monthly free reading articles from 20 to 10. Sulzberger said the reduction in the number of free reading articles is due to the increasing number of paid subscribers.

The New York Times has made it a top priority for the company to look for a Jeannette Robinson since his predecessor, Janet Robinson, left abruptly late last year. It is reported that the New York Times Board of directors may announce the appointment of the CEO as early as September.

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