Absrtact: Fab, transformed into a creative commodity flash site by gay dating sites, is now seemingly mired in a bottomless quagmire after massive financing, growth and expansion. Shortly after receiving a $150 million D round of funding from the company last July, Fab announced
The fab, transformed into a creative commodity flash site by gay dating sites, has gone through massive financing, growth and expansion, now seemingly mired in a bottomless quagmire. In July last year, Fab announced that it had laid off more than a few hundred employees in the European market shortly after receiving a $150 million D round of funding. Fab said the move was aimed at better realizing the transformation of the flash-purchase model to an independent online retailer. Fab also closed its first offline entity store in Berlin, Germany.
The news said recently that Fab could introduce a new round of layoffs and would confirm the number of heads of staff to be dismissed by June 1. Since its inception, Fab has gained more than $330 million trillion in investment and its valuations in the capital markets have reached $1 billion trillion.
Last November, the Fab Chief operating officer, Beth Ferreira, and co-founder and design director Bradford Shellhammer, left the Fab, who struggled in the profit-making model, almost on the line.
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