Offline navigation mainstream mobile phone survey measured Hengping

With the rapid popularization of mobile terminals, manufacturers have completed the strategic shift of the Internet to the mobile Internet and strive to build distinctive mobile ecosystem. Various types of APPs with smart terminals as a carrier will shift people's life, travel, financial management and other lifestyles from offline to online, and gradually integrate to make public life more convenient.

A dazzling APP, surely we all ultimately such a map -. Today, I selected the mainstream of the three map products on the market, focusing on the offline navigation they have, for everyone to bring the product measured Hengping. Hope that through the simulation of the offline environment, from the user interface, the size of the offline package, offline (no network) functional test under the environment, the use of electricity and other four aspects of comparison, so that everyone a better understanding of the APP.

In order to verify the navigation function of the mobile phone map under the offline environment, the author turns off the wifi network, the Bluetooth function, the 3G network and only opens the mobile phone positioning service to ensure that the navigation effect in the actual measurement process will not be affected by other access data. All the pictures below can be verified, and the terminal has no data traffic access.

First, the offline map interface

The user interface is about the "face" of the APP product and the first time you meet with the user. If you can not leave a good impression, the function will be powerful and the performance will be superior. , Do not even have the opportunity to show, directly by the user into the "cold palace" or accept the "delete" fate.

Below the three pictures, is the three mainstream offline map user interface, to clearly see the different styles of product UI design.

The first is the latest version of Tencent zero-flow map of the user interface screenshot, the overall effect of using flat design ideas, the continuation of a variety of products Tencent has always been the design concept. In UI design, the 3D outline of the outline of the map building is displayed. The surrounding 3D buildings are displayed proportionally by expanding and contracting the page. The map logo is very clear, and the main road and auxiliary road markings are clear at a glance. Text font using the most popular Microsoft Yahe nowadays, font size is moderate, looking very comfortable, the color is also integrated with the background, the operation is very convenient and interactive.

The second is Baidu offline map user interface screenshots, the same 3D structure shows the outline of the building, the interface color contrast is high, the road color is obvious. However, Baidu offline map shows a slightly different geographical location identification, combined with darker font color contrast, making the overall interface slightly messy, will affect the user's intuitive experience.

The third one is a screenshot of the user interface of Goode Offline Map. The overall UI design differs from Tencent Map and Baidu Map, but there is a slight lack of detail on the road and insufficient richness in the surrounding location identifiers, which may result in omission of users when viewed The overall interface is still looking more comfortable.

In addition, Tencent zero-flow map in the settings interface has a striking "zero-flow mode" switch (see below), the other two software did not find such a set of options, today is to assess the situation just under APP weak network positioning, Find the road, navigation and other functions, I open Tencent map zero flow mode, and close the cellular data and Bluetooth, Wifi function, compare the three offline map features to see who is the real "offline hero"?

Summary: Everything stresses the "eye", offline life in the context of mobile phone map will be more and more opportunities to deal with, so the phone map must be a look at the cordial with comfortable products. From the three mainstream mobile phone offline map user interface point of view, Tencent zero flow map page overall design more in line with the body's physical sensory, the landmark level of detail and degree of interaction with the operation are more satisfactory in the measured results performed well.

Second, the size of the package offline

The slightest loss absurd to thousands of miles, this ancient saying used in the current mobile map, especially in the case of offline navigation map, it is quite appropriate. I live in Beijing, so the city of Beijing for the test, in the wifi environment to download three mobile map provided by the Beijing offline map package and the necessary national overview map.

Particularly worth mentioning is that after downloading the Baidu map offline map package, do offline navigation test, Baidu map can not even locate, check the network conditions to set the correct network, with a skeptical attitude forced last resort in the software, and finally in the "More Tools" and "Navigation Resources" has downloaded the "National Basic Package" and "Beijing" off-line package, poor interactive experience to himself left a poor impression:

Tencent zero-flow map of Beijing offline map packet is divided into "Beijing offline map" and "Beijing offline navigation" in two parts, you can clearly see the two offline package former will provide offline users with location queries and other services, which will be To provide offline navigation services, with only 3.9MB of the national sketch map, the total size of 105.1MB.

Baidu map simply download the national sketch map package and Beijing offline map package, the size is only 46.3MB, but after the download is complete, offline state, can not be positioned, can not be offline navigation, to inform the network error need to set up the network correctly, so the user Can not naively think that after downloading these two offline map package everything will be fine, but also need to further download 206.4MB size of the national basic package and Beijing basic package, the total offline package size up to 252.7MB, and the interactive experience is not satisfactory.

High German map only two maps offline package, the total size of the offline package is the smallest of the three mobile map, although the total size of only 78.8MB, but the effect of offline use? Is the function comprehensive? The offline measurement will be for everyone to answer.

Third, the weak network / offline (no network) functional evaluation of the environment

Three off-line map software has its own offline map data packets, the author of the wifi, Bluetooth, cellular data are all turned off to ensure that the measured environment without interference, showing the three map software offline use of the most authentic experience:

(A) Location search function test:

Select Search Location: Wukesong Basketball Hall

A few days ago the night, went to Wukesong's outdoor basketball court hit a ball, Wukesong near the geographical coordinates more familiar with, so this location search selected at the Wukesong Basketball Hall, so on the map can be more accurate Identify the positioning accuracy of APP in offline environment, fill in the Wukesong Basketball Hall in the query, the screenshots of the search results are as follows:

Offline conditions under the location of the search function measured, Tencent zero traffic map in the offline package with the support of fast, accurate target Wukesong basketball hall, enter the search term less than 1 second, it successfully positioned at the same time sliding to the positioning area, And Baidu map, high German map shows the network timeout or check the network, indicating that there is no relevant data offline package content, the two offline maps do not support the location search function, especially the total size of offline packages up to 252MB Baidu map does not support the location search , Is truly astonishing, and has doubts about the content of its off-line data packages and their ability to process data.

(Two) driving navigation function test:

Offline map of the car navigation easy to use? The actual experience once, to obtain the true and intuitive feeling of the most important. This time, I drove from Beijing Qingsihuan Qinshan Shushan Shangshang Residential Area to Beijing West Third Ring Road, Hoover Building parking lot, in a consistent actual traffic conditions, the offline environment on the three off-line maps conducted a survey exercise , Feel the most realistic navigation driving experience, hoping to give readers some choice to provide some reference.

Open the three offline map software, select the same destination, the same travel route displayed, this route is indeed the most convenient route to the destination, all three in the offline navigation page intuitive display of geographical location information, User-friendly way to know where the process of going through.

Because it is driving in the evening, you can see from the screenshot of the starting interface, Tencent zero-flow map UI design gives a very fresh feeling, white background with the blue driving directions, turns at different colors turn arrow tips, very intuitive.

Baidu map and high German map automatically switches to night driving navigation mode, the background of the night environment simulation, driving directions using cool color line shows, high Germany map shiny more intuitive; but Baidu map and high Germany map the surrounding geographical location information Gray word display, the difference between the background is not obvious, especially Baidu map size too large, giving users the feeling of clutter. For night driving users, you need to pay more attention to view the surrounding geographic information, affecting the navigation experience, and even improve the driving safety risks.

In the driving process, in order to improve the safety factor, I put the three offline map software running in the background, listening to their language navigation broadcast, three offline map software provides turn tips, yaw prompts, voice clear and accurate, Baidu offline Map is more dangerous for the user Road tips, it is worth learning from the other two map software.

After more than 20 minutes of driving, I safely arrive at the destination, this time is to verify the accuracy of the three offline map destination time.

Tencent zero-flow map and Baidu offline map destination more accurate positioning, Tencent zero-flow map positioning and Park Avenue building in front of outdoor parking; Baidu offline map located in the building office may represent the area of ​​underground parking; High German offline map Tips need to head in the front, after 1.6 km to reach the software set the destination. The destination can not say wrong, located in the Hoover Building Simon, but the other two off-line maps offline destination location more accurate positioning, bringing greater convenience to users and enhance the use of feelings.

Summary: Through the three offline map navigation test, Tencent zero traffic map in UI design gives a more comfortable experience, at the same time be able to quickly achieve navigation query function, and to provide users with multiple lines to choose from. Under no network environment, Tencent zero flow map powerful, stable navigation capabilities and 3G / 4G network navigation under the conditions of online competition, which in the mobile phone map industry is a huge breakthrough.

Baidu offline maps can also bring accurate offline navigation for users to enhance the user experience driving in the voice prompts more humane, high German map in the location of the need to be more accurate.

(C) walking navigation function test:

With the richness of built-in features in the phone map, the addition of walking navigation greatly facilitates the user's reach by near-distance destination. So, is there an off-line map to support the pedestrian navigation under weak conditions? The author selected People's University as a pedestrian area for walking navigation under this offline condition. Starting from Renmin University's Ximen, the destination is located at the east gate of Renmin University, and the interior of Renmin University is interlaced. The contents of the building are rich. Test more representative.

Summary: Through the analysis of the results of pedestrian navigation test of three offline maps, Tencent zero-flow map can realize offline pedestrian navigation and stable operation under the condition of no network offline. The selected campus route is mainly straight and there is no round-trip return Of the path selection form is very useful to first-time users will not be disturbed by other complex interlaced path is very suitable for users to walk in unfamiliar areas Navigate to the destination in the navigation process can promptly prompts the user through the mobile phone vibration ; Gao Germany offline map, Baidu offline map does not have the pedestrian navigation function under the offline conditions, may be realized in later iteration products.

(D) bus navigation function test:

Through an iteration of mobile map features, one can conclude that mobile map service providers are creating a convenient ecosystem of city life around mobile maps. After all, the map is still a map. For more users, the most basic trip in this ecosystem is public transport, and public transportation is needed everywhere. In order to cover a wider urban ecosystem and provide reference for a wider audience, the author abandoned the MTRC and selected bus navigation as a route planning capability for testing three offline maps:

From the top three pictures can be seen, only Tencent zero flow map an APP can be in the conditions of public network to meet the public bus route planning needs, click the interface search options, you can directly select the "bus station" option to view, 1 Seconds instantaneous display of the surrounding bus stations, select the site you want to reach, you can navigate, the system automatically walk navigation to lead the user to go offline conditions are still convenient and quick, breaking the network restrictions. Baidu offline map, high German off-line map in the absence of network conditions do not have the ability to plan bus routes, search and navigation functions can not be used normally.

Fourth, offline (no network) environment and open the 3G network conditions, Tencent zero flow map power consumption test

I believe we all feel this way: "After 3G and cellular data are turned on, the consumption rate of power is obviously accelerated and the online APP software is enabled. After a period of use, the mobile phone can feel obvious fever." This situation will affect cell phone users Continuous use. Mobile phone map in the process of using it will also have such a problem? Use mobile phone offline map and open the network using mobile phone map online, which form of power? How much battery can be saved? Due to Tencent's zero-flow map in the previous offline evaluation of the performance of the most stable and most supportive features, it will be the power consumption test "heavy" to Tencent zero traffic map.

I still use the car, using two mobile phones were simulated offline environment and open the network data, navigation, power consumption after seeing the destination contrast, and draw the final conclusion.

I use the Apple 5 mobile phone using Tencent zero-flow map for offline navigation, the wireless LAN, Bluetooth, cellular mobile networks, personal hot spots to close, and create a complete offline environment. Use Apple 3GS mobile phone Tencent zero flow map for online navigation, enable 3G networks, open cellular mobile data and data roaming, online navigation. As can be seen from the figure above, the departure time is 10:47 am, starting when Apple 5 mobile phone power is 76%, Apple 3GS mobile phone power is 81%.

Tencent zero flow map offline navigation route set up successfully in the network navigation set success, the optimal route to choose the same two environments.

The real map shows that after 1 hour and 08 minutes of driving, I have arrived at Communication University of China. At this point, the use of Tencent zero-flow map offline navigation apple 5 62% power consumption, power consumption 14%, Apple 5 battery capacity of 1440mA, calculated power consumption 201.6mA; Tencent zero-flow map for online navigation Apple 3GS 57% of electricity, power consumption of 24%, Apple 3GS battery capacity of 1219mA, calculated power consumption of 292.56mA.

In this 68-minute car navigation comparison test, Tencent zero flow map off-line navigation than online navigation save a total of 90.96mA, power saving percentage of 31.09!

The following table:

Measured Summary: Through the Tencent zero-flow map, Baidu offline map, high German off-line map without network testing, on the whole, Tencent map showed the most comprehensive.

Tencent zero-flow map of the "zero-flow mode" covers the user without network conditions for a variety of scenarios navigation needs to achieve the browse map, location search, bus / driving route planning, walking navigation, driving voice navigation and other functions will be Off-line walking navigation, bus navigation, driving navigation integration, there is no problem navigation throughout the high positioning accuracy, reflecting the high degree of stability, is truly full of offline traffic flow map. In the actual measurement of power consumption, offline navigation of Tencent zero-flow map greatly reduces the power consumption of the mobile phone under the conditions of the network, saving over 30% of the total power consumption, helping the user to save power, save money and save the traffic, and using the mobile map service more durable .

Baidu offline map can also bring good driving navigation service experience for users. Baidu offline map in the process of offline car navigation Rich content tips have a very big advantage, it is worth learning from other products, slightly flawed UI design, offline map function is not comprehensive enough, can not meet the user conditions without network Walk, public transportation navigation.

High German off-line positioning of the map need to be further enhanced, perhaps because of the size of the offline package led to the lack of accuracy, and can not provide users with offline walking navigation and public transport queries and navigation, hoping in the next generation of products, you can see two Off-line map in the actual performance of the problem can be solved.

Thus, Tencent zero-flow map has been the core functionality of online maps ported to the offline zero-flow map, is the only one to support off-line walking navigation, bus navigation, driving navigation in one of the whole zero-flow offline map. Users can still enjoy the online / offline bus route planning, pedestrian navigation, driving voice navigation, browsing map, location search and other functions under the condition of no signal and no network, which is worthy of the conscience of "offline map" and satisfies the " Weak network, network environment, stable operation, "" energy-saving operation to improve mobile phone endurance "," zero flow "of user needs.