"One hour delivery" mobile shopping platform: Instacart

For online delivery, one hour delivery? That sounds weird. In fact, Instacart's current focus is on groceries, which are carefully selected at the local grocery store and only released via mobile phones. Users can buy a lot of things directly through Instacart mobile applications, from agricultural products to cooked food, wine, snacks, cosmetics, etc. can be found, for an hour delivery,

Apoorva Mehta, a former Amazon supply-chain engineer, does not think this is a tricky business, and he even wants to build an hour on Amazon. As a result, Mehta's start-up company, Instacart, also received support from the incubator YC.

Mehta will provide a well-trained delivery team in each area and deliver fast delivery services as required after the customer orders. Instacart services are charged on a per-hour basis, and if you expect them to be delivered in an hourly rate, an extra 9.99 dollars is required, and if you expect to be delivered within 3 hours, you will need to pay an extra $3.99. All fees are paid directly using a mobile application without paying any fees at the time of delivery.

Instacart looks more like a courier service company, and their current income comes mainly from service charges similar to courier fees. But they are still a very early start-up, and still need to build a solid foundation through constant experimentation and running-in. For the online shopping platform featuring "fast delivery", the efficient delivery mechanism and team are their foundation.

Currently Instacart service is still in the invitation trial stage, the service volume is still very limited, can be made "one hour delivery" of the Amazon is difficult to say. But once its operating mechanism matures, expanding sales of other kinds of goods will be swift.