Online pharmacy enters explosive growth stage

The Internet pharmacy, which originated in 2011, is now entering the explosive growth phase. Recently, China Kang Information published data show: 2013, the Chinese online pharmacy sales of about 4.2 billion yuan, compared to 2012 twice times, and is expected in 2014, China's pharmaceutical dealers will reach the scale of 6.8 billion yuan.

Guangzhou Pharmaceutical Group Chairman, party secretary Li Chuyuan that the medical and health industry has become the last piece of E-commerce "cake." 2013, China's pharmaceutical e-commerce scale of 4.26 billion yuan, accounting for the entire E-commerce market is less than 0.7%, but compared to 2012 years of 1.66 billion yuan, 2011 400 million yuan, the average growth rate of more than 200%.

2013, the volume of pharmaceutical business transactions began to show a burst of growth, by the end of 2013, the FDA registered to obtain online pharmacy licences of 150, to June 2014 to 193.

Some industry insiders said that with the increase in the number of pharmaceutical enterprises, the company to further promote the development of retail consumer network market, and the cat and Mall of large platform to facilitate the intervention of the electronic business and consumer demand for the growth of the transaction size.

2013, the day Cat Medical Museum to achieve total trading volume of about 2 billion yuan, almost accounted for half of the total size of the pharmaceutical, and the vertical type of pharmaceutical manufacturers do not have the best of 400 million yuan, most of the profit or even loss.

Many people in the industry believe that, with the electrical business and online shopping increasingly mature, the cat, Beijing-east and other large-scale business platform to participate in the trade, online pharmacy channels will continue to grow rapidly in the future.

However, Li Chuyuan said that China's drug online transactions on the policy of strict supervision, the threshold is higher, to a certain extent, to protect the pharmaceutical industry from the impact of the large alligator, but also restricted the development of pharmaceutical and electronic business.

May 28 This year, the state Food and Drug Administration issued the "Internet Food and drug management measures" (for the draft), this method is widely considered to be the industry to open the precursor of pharmaceutical Electric gate.

Li Chuyuan that the approach may bring three kinds of opportunities for the development of pharmaceutical companies: prescription drugs can be online sales, which is currently the most controversial, not chain pharmacy enterprises or can sell drugs on the internet, allowing the third party logistics distribution of drugs. Under the policy impetus, our country medicine electronic commerce will develop rapidly, to the medicine industry product sale channel unceasingly widens, however, the traditional pharmacy sale will be affected.

In addition, China Kang Information general manager Wu Yu said that the future medical and health industry will be a rapid expansion of the overall scale, but the opportunity is not the existing pharmaceutical companies to share alone, other non-pharmaceutical industry enterprises will enter the field successively.