Online ticket user coverage number go where has been in the first place

Summary: Where to go network, according to the Alexa website on the number of online ticket users coverage statistics, to where to always be in the first place. This trend began in January 2012. On the other hand, data from the civil aviation industry show that as early as the beginning of 2012, where to go online a day

Where to go the net says, according to the Alexa website to the online ticket user coverage statistics, where to go has been in the first place. This trend began in January 2012.

On the other hand, data from the civil aviation industry show that as early as 2012, where to go to the net a single day out of more than 110,000 tickets, has occupied the total number of tickets in China 13%, accounting for the online ticket volume of 50%.

And according to Ctrip and where to go to the net of their earnings, 2013 Ctrip three-quarter ticket out of the ticket volume of about 13.6 million, an increase of 31%, compared to the same time to where the ticket output increased by 94%, to 14.5 million, completed on Ctrip ticket business comprehensive beyond. 2014 New Year's day period, where to go net mobile ticket booking volume of more than 60,000, create a single day book volume the highest record.

The network also pointed out that the monitoring data from January 2013 to August showed that the main online travel site ticket booking business users coverage, where the network has always been far ahead of Ctrip, Cool news, Mango, art dragon, and so on.

Ctrip executives have also said that the current market for them is a comprehensive challenge. Where to go to the Pay-per-click Mode, is impacting the Commission model like Ctrip. The reason is that the Pay-per-click Cost is lower than the cost of the Commission model.

For many online users who buy domestic air tickets, they are increasingly willing to go where to search for parity, and then directly through the link to the airline official website or agents to buy online payment. At the same time, many users found that Ctrip's ticket than where to search out the price of the ticket is high, then gave up Ctrip. Because to where to basically cover the domestic routes on all prices, through comparison, the basic guarantee is the market the lowest price.

Previously, a professor of Beijing second Foreign Language Institute had done a sample survey, found that the average price of Ctrip is 681 yuan, and to where the ticket only 581 yuan.

In fact, where to go online ticket low-cost competitiveness in more than 95%, and Ctrip is not an advantage.

And where to go on the ticket to surpass Ctrip time, is exactly two companies in the market value changes in the stage. From the huge decline of Ctrip online tickets began in 2011, three years, Ctrip and where to go this change, the situation has changed a lot.

2011, the market value of Ctrip is 10 times times, the former is 7 billion U.S. dollars, the latter won the investment holding Baidu, the value of more than 700 million U.S. dollars; in early 2013, Ctrip and where the market gap was reduced to 4:1, the former is 6.8 billion U.S. dollars, the latter listed IPO valuation of 1.7 billion U.S. dollars; by April 2014 , Ctrip and where the market value than further decline, reached 2:1, the current Ctrip's market value is about 7 billion U.S. dollars, to where the market value has grown up to 3.5 billion dollars.