Practical experience to share a quick solution to the site not included in the page tips

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The content of the website is included with or otherwise affect us to optimize the progress of the long tail keyword. First of all, in website optimization, content page does not include most of the reason is because some key elements of the page affect the spider's crawling index, but also may be the quality of the content can not reach the standards of search, such as collection content, low quality content, similar content, not conducive to spider crawling page frame, Too many no alt-tagged pictures, flash, etc., will affect the page included. So for the page does not include, static wait for it is not feasible, active attack to find the reasons to solve this problem, will not let the site into a long-term only include the home page and not included in the dilemma.

I operate a site, on-line has half a year, has been included in the home page but not included in the pages, as shown:

First content is the page is not included in one of the key reasons, we all know that search is often regarded as a site of a common visitor, will naturally have their own content quality, similarity and so on have their own judgment rules, for the quality of low, similar to spend high content naturally will not be included, We can from three aspects to analyze whether the content will be searched for the included standard:

1. The quality of the content. General search will judge the quality of content from three aspects, 1 content and its own database whether there is a high degree of similarity content. 2 The content of the layout, general search can be analyzed paragraph layout, we can see from the snapshot. 3 The content of the share of the reprint rate, which is the easiest to determine the quality of the search for the content of a reference factor. If your site content is consistent with these three aspects, then your content will have the opportunity to be search cited.

2. The layout of the content. We must have heard the layout of the structure, and have not heard the content also need layout bar, according to the author of these days analysis of actual combat, the content of the layout is also very critical, such as whether the content of the title used H1 tags, the content of the summary, the content of the layout of keywords, the planning of the chain, etc. These are an important part of the layout of the content, as long as they are done to make it easier for spiders to judge which is the main and which are the auxiliary decorations.

3. The relevance of the content. Search is now very concerned about the elements of the relationship between the element, the same content needs to be related to the site's overall situation can be searched for the content of the site is not added for optimization, but really for the sake of users, the relevance of the content is very easy to see, For example, SEO type of site will definitely increase the content of SEO to get a good impression of search, and film on the increase in film information.

The second page structure is conducive to the spider crawling can see whether the site is good for the search, but also let us know whether their site can be included in the page, after all, if the spider could not crawl the content of the page also talk about what is included? The ease of crawling the page structure allows spiders to be more diligent about crawling indexes on site pages. For the page structure we can solve the following three aspects:

1, the page image processing, search is not able to crawl the image, because it can not be normal recognition, so we can increase the ALT tag to tell the search for the content of the picture, so that the search can be perfect crawling and crawling the picture.

2, JS code encapsulation. Try not to directly copy the JS code directly into the template, which will affect the size of the page and the opening speed of the page, but also affect the smoothness of the spider crawling. So can the JS code encapsulation package.

3, as much as possible use of flash and video content, for personal sites, the use of their own is not the bandwidth of space, natural for the performance requirements of the high flash and video will certainly be a bit laborious, naturally increase such content will make the page's access speed with the decrease, Moreover, search for the content of these two sites can not be the perfect crawl, so, try to use pure text instead on the line, if you want to use these content, then do the appropriate processing, such as the flash and picture put to the last load, so that users will not open a page for too long.

The final user is the key factor for each site to survive, but also is the search to determine whether the site content of the user value of the key reference factors. From this point of view we can know the user experience degree of site content is included is how important. So how to effectively improve the site's user experience to reach the page is also included?

1, improve the user's time to stay on the page. We can use the statistics to observe the current day of all the user's page average stay time is how long, whether to reach the search for the standard time. If not, then we can increase the length of an article, the number of words and paragraphs to get the user to increase the length of stay.

2, improve the PV value of the site. Analyze PV values from statistical data, PV value per capita, and then according to the current PV value to formulate or adjust the existing optimization scheme, from the increase in PV value, so that the search to feel the site's popularity, the author suggested that Baidu statistics, after all, this can make Baidu more fully aware of the development of the site.

3, reduce the bounce rate. Generally speaking, many people think that as long as fresh content updated every day can attract users, in fact, this is just the most basic step, to reduce the bounce rate, the internal chain between the page set is indispensable, such as context, related recommendations, top recommendations, the content of the keyword increase in the chain, etc. are the key channels to reduce the bounce rate.

4. Add fast function. For example, to streamline the registration process, the registration steps should not be too lengthy, so that users fill out this and fill in the registration. At the same time a key to share the reprint, the top step and so on are able to improve the user experience degree.

Summary: For the Site page content is not searched cited, in fact, I think the most important reason is the site inside the problem may be due to a small detail, a simple setting will affect whether the page is included in the important issues, so, in the author's opinion, How to solve the page is not included, Webmaster should be more from the site to find reasons, this is the cure for the symptoms and the root cause. This article by the Cash Net exclusive optimization experience feeds, A5 start, reprint please specify, thank you!