Preliminary preparation of portal construction operation

Source: Internet
Author: User

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Site for a long time, the natural will be met with ideals, aspiring to do the platform of the people, just at the beginning almost always can make people excited so a small down. But with more contact, almost no feeling, this is the industry, see the Zhuhai Internet market know, these years did not show how many rookie, and no company declined news. From this point of view, this beach water is not so live, we use this intonation to do the opening, does not mean that we are not interested in the platform, did not consider. Just want to remind about the Internet entrepreneurs, you must consider clearly, ready, otherwise that is a waste of money and waste of time, of course, is a waste of your, definitely not the network company.

The beginning of a heavy tone, just do a good "hint", after all, today the topic of discussion is the preparation of the portal site, as well as related nodes and processes and other topics, below we are more impassioned.

Do vertical Platform

What does vertical mean, literally understandable, perpendicular? Not only straight but also vertical, the popular explanation is to do their own familiar platform, do not start everything? We are most disgusted with this similar.

1, if the channel function is long, the development cycle will be very long-term, system maintenance and management of the workload will increase.

2, have so many channels must have so many project team to manage, the workload manpower will increase.

3, the Earth people know that the site is ultimately to see content, manuscripts and news editing will become very complex;

4, the market is not to do, people have done nearly 10 years of the local portal, what better than you, customers why buy your single.

All-Inclusive is everyone's dream, but in my personal all these years, what I have heard, in the perspective of thinking, is not desirable. You have to see how the management of the chaos, the internal number of problems can be imagined.

Of course, if you tell me that you have hundreds of thousands of, millions of, or even more input, then when I did not say, but do not tell me later or VCs and so on, that is too far.

There is also a possible personal webmaster do play, purely to meet personal interests, this can also, but to do a long-term struggle, always crazy preparation.

Say so much, also have to talk about the practice of vertical website.

Analysis of their familiar industries, preferably with a certain amount of resources, the Internet from the user experience and site value of the point of view he is content, he is the media, but from the product and sales point of view, he is a commodity, if you do their familiar industry, will be familiar with the industry chain, with the corresponding network, will be more conducive to the healthy development of the platform

Industry must have growth space, good business is slowly made out, must not have speculative mentality, or too big idea heaven is not going to drop things down. So why not choose a larger space for growth, more conducive to their own industry?

There are talent reserves of the industry, the development of enterprises is phased, different stages of the requirements of talent is not the same, and the Internet industry talent is quite scarce, so enterprises must be fully prepared for this.

To know that a talent job choice is valued at three points:

Learn things to improve yourself.

Second, the income than the existing work is considerable, and can lure him to give up the steady work, into an entrepreneurial company.

Three, the dream, oneself is willing.

These three conditions, the enterprise should be able to give a person from the examination of what kind of environment, this is very important, everything is reasonable. A professional will only go to more professional companies, more active, more dream of the industry.

Now the local portal site, the core interests of the project is: Real estate, home decoration, automobiles, food, training, business recruitment, marriage dating These several projects, these early days can be considered as a choice to start.

Make ends meet

The proportion of input and output is the basic budget project of market management, is also a lot of investors value a node, must be accurate calculation, the development of technology input, the content of the excavation input, market advertising into the input, as well as their own management operations costs, analysis of their own needs to pay, and must pay the cost; Companies should also make a detailed assessment of predictable revenue, such as the expected advertising revenue for the portal, the benefits to customers, and the benefits to the brand, and the revenue generated by the channel cooperation.

Input and output must find a balance. Existence is reasonable.

What is the most important portal site

Some people care about the early investment, some people care about the benefit of the later share, and some people care about the value of the project, in fact, no matter how it is two words can be highly summed up that is "results" also into performance.

What affects performance, Saint Vin that the core of a business management is the process management and node control two big directions, we as long as the process reasonable, node acceptance clear, then a thing will be very smooth, if there is a problem, you can reverse to the process of setting up and implementation, or to the node requirements of rationality to discuss, The powers and responsibilities are clear, logical and reasonable. There has been change, no extreme.

This is how the project is managed:

I. The KPI examination of the editors

Ii. processes and nodes of the daily proceedings

III. training and management of different roles of culture

Form their own team cohesion and culture, the company is an organization, the organization has a life cycle, as long as the organization benign operation, other problems can be solved.

Minimum budget configuration for the portal site

The human cost of the development team in the early three months of the project, the next 6 months editorial Team 3 people, marketing business 2+2 mode, as well as other administrative office costs. A careful assessment of specific costs based on specific projects and functions is only a framework in which the budget is proportional to the time period of the revenue.

Saint Vin Requirements for Partners:

First, in line with the company's overall culture and philosophy, see the introduction of the company in the first part of this is the basis for cooperation.

Second, the project has sufficient budget, and has its operating capacity.

Third, the entrepreneur mentality is good, each other is worthy of trust and acquaintance, can long-term cooperation.

Four, the front of the portal platform planning workload is very huge, so before the launch of the customer should have corresponding budget costs.

Each of us should have the sincerity of cooperation and be able to give proof.

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