Design, technology, and business integration is the most important development trend
This book is actually telling you how to ask the right questions
For people in this field, this book is helping you effectively communicate these concepts to the people you work with.
The author's history of writing a book: Being plagued with basic words that look very similar in the industry but are used indiscriminately and arbitrarily defined ... In the course of the subsequent illness, think of the model of the three-dimensional structure you see ...
When it comes to the products and services we use
It inspires us, it makes us frustrated.
Making our lives simpler and more complicated.
Makes us more alienated and makes us more intimate.
In the process of product development, people mainly focus on what products are used to do
User experience refers to how the product and the outside world contact and play a role in
When people talk about product design, the first thing to think about is the sensory performance of the product.
Another dimension of product evaluation is functional, well-designed product it should have a function, and bad product is not
Neither of these views can be called the real design
Some products look good, and functional normal, but far from the user experience good
For some products, the process of creating a product is more like a development process. Maybe it's impossible to think of the word "design."
The correct product form should be the user's psychological feelings and behavior, to determine. Rather than by function.
User experience design is to solve the problem of integrated application scenarios
Each use of the product will produce a corresponding experience
For some simple situations, creating a user experience good design requirements is exactly equal to defining the product itself. Like a chair that can't sit.
This book discusses the user experience of a particular product and service: Web site
Visit most of the sites without any instructions or training sessions. To rely on their own experience and common sense
The user experience is an opportunity
Care about your users
Presentation layer: In the performance layer consider is, picture, button, line, input box to use what kind of presentation is the best
Frame layer: Consider the position of the button, control, text, and picture in the page. Work with performance to achieve user goals and business goals on this page
Structure Layer: Design structure layer is to design how users jump from one page to another page
Scope Layer: The structure layer consideration is the combination of function and characteristic, then the scope layer considers is what function and characteristic
Strategic level: What do users want? What companies want to get (companies definitely want profits)
Bottom-up Construction
Each level is built upon the next level of determination. That is to say, "optional" at every level is determined by the following layers.
At a higher level, if you select an option outside of a boundary. There is a need to reconsider and determine the lower level of the problem
But it's not that to identify a lower level of problem, it's important to make it before you consider a higher level of problem. On the contrary, higher levels of the problem can verify the rationality of the previous lower level problem, or even reassess
If you want to design at a higher level, completely identify the lower level of the problem. Then it's very dangerous.
Website, mobile application development process. A group of people from the traditional desktop and client to consider the problem, regard them as a software function. Another group of people see this as a tool for information dissemination and retrieval, from the perspective of library Science, communication, publishing and information technology. This has caused the two big waves of people to use different words to communicate one thing. This makes the whole thing complicated and inefficient.
From a functional product point of view, a Web site is a collection of tasks that complete some columns
From the point of view of the information product, the website should consider giving the user meaningful information