Profiling Document Download Class website optimization details

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

The document downloads the class site also belongs to provide the file downloading the website, this kind of site when optimizes, needs to pay attention to which place detail question? Recently I saw a site like this, the following combination of this case to analyze how this site to do optimization, in fact, many places are similar to other sites, there is nothing worth analyzing. For example: Site navigation, page code, keywords, of course, there are some places and other types of sites are different. Okay, first look at this site basic SEO data: Included 2180, chain 1380, domain name time 1 years 21 days, Baidu weight 1, Google PR1. From Baidu weight of 1 can be roughly clear this site traffic is not how, the author looked at a keyword a bit ranking, visible this site optimization did not do well, specifically what is the details of the problem? The author concludes the following points, perhaps you have different views, you can make comments:

First: Whole Station content Planning

Resources Download class sites are generally lack of text content, is basically a large number of resource articles, each resource file becomes a download page, but the resource file also needs to describe the text. Sites like library classes, nature is a library content of a text description, such as: The company manager's speech, you can make a detailed description of the document, and the description of the text is best original, may be a library download class site will have thousands of such documents, so write up more trouble. If there is no descriptive text, then a large number of page duplication is very high, or in each document download page to increase the comment function, but those comments are estimated to have to write their own, in the beginning no one knows your site. If you go to the Internet to find a lot of such files, and then directly copied, pasted under, this is really easier, but the quality of the page is very poor, the collection and rankings are greatly unfavourable.

Second: nofollow settings

Such a site on each page will have a download button, this download link does not require Baidu spiders to crawl, but will not be included in Baidu, so this link needs to add nofollow. NOFOLLW tags will not waste the weight of the page, but in the small site generally we will not be used, because the small site does not have too many pages do not need to be included in Baidu, and in those electric business class site There are many pages need to set the NOFOLLW tag. It is worth noting that Google's nofollow settings will not split the weight of the page, but Baidu can, such as a page's overall weight is 5, the page has 5 anchor text links, then each link is divided by the weight ratio is 1. Only download links on this site need to add nofollow, but this label 8630.html "> sometimes not as we imagine, link weights do not exactly follow our own ideas to pass, in short, use the time must be cautious."

Third: The title of the page

Page title is to do the most basic SEO things, but because very basic, a lot of SEO people do not do this detail, the title of how to write the appropriate? Take this site for example, the title format of the inner page: Document name + website name or advertising word, for example, "new employee proposal." Doc_ Fruit Library: The most professional Office learning materials Download Website "This page title, a waste of some weights and keywords, the site document download page title contains". Doc ". I think you might want to modify a little: Fruit Library to provide new staff plan documents download, in the title of the natural inclusion of keywords than written above the fixed format is better. If the number of pages of the site can only be generated by the program, that situation to want to generate what kind of title can be more natural, now Baidu is more sensitive to optimization, so whether it is in-station optimization or outside the chain construction, it is best to do more natural.

Summary: SEO people should be the most lack of comprehensive analysis of the ability of the site, outside the chain construction and content writing perhaps you have been very familiar with, because these two skills as long as stick to a period of time, basically there is no big problem. But to say to analyze a site, said it is more difficult to find out the cause of the site traffic less, find out what local optimization do not in place, which requires the precipitation of SEO knowledge, the same seemingly simple problem. Some people can only see very superficial things, and a few people can see the nature of the problem, for this document download class site, Fang, how do you think?

Article Source: http://www.980zz.com/original release A5 webmaster NET reprint reservation address Thank you