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In order to improve site security, improve the user's friendly experience, upgrade the function of the site, etc., the revision for each site is inevitable. And at this point if your site already has a good ranking. The impact of the revision is inevitable. We know that the impact of light on the site will have a negative impact on the rankings, heavy words may be the search engine k off or pull hair. So how can we reduce the impact of the revision on the site? I will share a few of my own experiences in the next article.
One: The revision period should not directly modify the file online
For the site's revision process will inevitably occur problems, can not be modified successfully. If the direct online modification when there is an error, not only will affect the user's normal access, resulting in a reduction of user friendly experience, and if the search engine at this time also visit your site, will also have a negative impact on the weight of your site.
The correct way: During the revision of the page you need to modify the file copy a copy, modify the file, when the local test is correct in the upload deployment to the server.
Second: reasonable and cautious handling of changes in page marks
For site optimization, we will often encounter H1, H2, ALT, title, such as tag information, this information is more sensitive to search engines, when our site in the revision upgrade, should not be in these marking information to make too much change, if these sensitive information changes how big, It is likely that the search engine is considered a kind of cheating, which causes unnecessary punishment.
The correct approach: sensitive information changes should try not to have too much change or too frequent changes.
Third: the modification of breadcrumbs
For the site, crumbs, whether in SEO or ueo play an important role. The general breadcrumbs will provide the current location. For example: Home» Search &seo» Reasonable deal with several details to reduce the impact of the revision on optimization. Some of the more experienced optimizer may be during the revision of the breadcrumbs in the breadcrumb navigation bar article, will use such as: "A5 Webmaster Net Home» Search &seo» Reasonable deal with a few details to reduce the impact of the revision on the optimization of this form." This change may not seem like a problem, but search engines don't think so. Because a relatively large site, such as A5, this subtle change means that thousands of pages will change as well.
The right approach: if the site content is superfluous, minimize unnecessary changes.
Four: Dynamic page conversion to static page
Dynamic and static pages have no effect on user experience, but static pages are more friendly to search engines. In order to strive for excellence, as a webmaster all strive to the site's dynamic page into a static page. But if all the dynamic conversion to static, the dynamic page deleted, this practice will be punished by the search engine.
The right approach: first let the two coexist, and then make 301 redirects, waiting for the search engine to collect static pages, before the dynamic page to delete.
The revision for a site is unavoidable, how to deal with the impact of the revision period of our optimization staff is a must understand the problem, I hope this article for everyone to help. This article by http://www.69191.com Original, A5 starting, reprint please keep the link.