Registering the value of the domain name with PR value

The registration of domain name follows the first registration principle, and the management agency does not conduct any substantive review on whether the domain name proposed by the applicant violates the rights of the third party. At the same time, each domain name registration is http://www.aliyun.com/zixun/aggregation/30537.html "> unique, not repeatable." Therefore, in the network, domain name is a relatively limited resources, its value will be with the increase of registered enterprises and gradually for people's attention.

Since domain name is a valuable resource, can it become the object of intellectual property protection? We believe that in the new economic environment, the business significance of domain name is far greater than its technical significance, as an important means for enterprises to participate in international market competition under the new science and technology conditions, it not only represents the unique position of enterprises in the network, but also the comprehensive embodiment of products, service scope, image and goodwill of enterprises. is part of the intangible assets of the enterprise.

At the same time, domain name is a kind of intellectual achievement, it is a commercial mark with literal meaning, similar to trademark, firm, embody quite creativity. In the concept of domain name selection process, the need for certain creative Labor, make representative of their company's domain name concise and attractive, in order to make the public familiar with its visit, so as to expand the visibility of enterprises to promote business development. It can be said that the domain name is not a simple identification symbol, but corporate goodwill and recognition of the condensation, the use of domain names for the enterprise has a rich connotation, far from simple "logo" can be exhausted. Therefore, at present, whether academia or the actual department, most tend to regard the domain name as an enterprise intellectual Property object. Moreover, worldwide, while national legislation has not yet protected the domain name as a proprietary right, the International Domain name Coordination System is developed through the World Intellectual Property Organization, which is enough to show that the domain name is already part of intellectual property.

Of course, relative to the traditional intellectual property field, domain name is a new object, has its own characteristics, for example, the use of domain names is global, there is no traditional strict regional restrictions, from the point of view of time, the domain name can be used for permanent use, and do not need to renew regularly; domain name domain names are absolutely unique on the web. , once registered, no other person may register, use the same domain name, so its exclusivity is also absolute; In addition, the domain name is not registered by the statutory body should not be used, which is different from the traditional patents, trademarks and other objects, and so on. Even so, the domain name as the object of intellectual property is also scientific and feasible, in practice for the protection of enterprises in the network related legitimate rights and interests is beneficial and harmless.

The above release of this figure is my recent toss of the expired domain name, 5 pieces of one, are PR, but mostly not included, as to how to do such a PR is also unknown, then register such a domain name what value?

Below I stand in my own registration position to give you a little summary

1, SEO value

Although included will be reduced, but you can through some webmaster tools to view these domain names, can find the original domain name related keywords, and then for these keywords to optimize, because the PR value is true, SEO optimization How many will play a role, but before the next update, we must do the corresponding PR worthy link, In order to ensure that the PR will not fall, in exchange for the site's optimization of the link to play a further.

2. PR Value

Although the domain name is "off" out, but before the domain name must have a certain quality of the outside chain, this is the value, through Webmaster tools to confirm these valuable outside the chain, to see what is the site, listed the quality of the site, with the registration of the domain name to do related to the new station, and those who have a valuable site contact, Strive to keep the original quality of the chain is not deleted, on this basis, and more to do some new outside the chain, PR again climbed the opportunity or exist.