Search engine algorithm change optimization should start with website user experience

Source: Internet
Author: User
Keywords Search engine website optimization user experience

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Now search engine whether Baidu and Google or other engines have changed the algorithm, specific what kind of change, I think the search engine is now more focused on the user experience. Then the search engine is how to check whether a website has a good user experience, simply is the search engine itself to adjust the algorithm, as far as possible the use of technology to simulate the users of the site intelligent examination. This is why the previous site optimization did a good job, for no reason by K or the right to be down the best explanation.

A website content too much collection and false original. A website to have its own original content, the search engines are now most can identify your article is collected or for original. I have a copy from another site on the article, the exchange between the paragraphs, and then the paragraph in the deletion of the increase, updated to my website, Baidu can also be included, but I carefully found that this page to my site has brought a negative impact. I did a random search for a piece of my pseudo original article (which I also interrupted in order and wording), after a search in Baidu, incredibly search is not my site this article, but I did not original the article, can be seen Baidu algorithm has been able to identify most of the simple pseudo original.

The content of the two websites is not updated in time. If your site is not updated in time, or even if the update, your site content update is not enough, then I think the search engine will be your site think dead or old station. So your site can not expect to have any good rankings.

Three website traffic is too low, jump out rate too high. If your site's traffic is too low one day, that means that your site did not get the user's approval, the ranking of the son to not go, there is the site traffic rate is too high, it means that your site is a spam site, I also think Baidu can not even such data are in the statistics, But recently I used Baidu statistics found inside a project is out of the rate, visible, this is also the search engine to jump out rate to determine whether your site can get the user's approval.

The four-page structure is not rigorous. Web page structure is not rigorous, a good site, be sure to know what is always displayed and what is not needed to be displayed, such as a list of links often displayed on the left for a while on the right, there is no unification, the search engine crawls the page not only grab the text content of the page, but also generate a list of links, If the location of the link list is not fixed in the crawl process, the search engine will determine that your site affects the user's browsing, thereby being demoted to power.

The META tags for the five pages are identical. If you do not know what the META tag of the Web page is, it is recommended that you use the HTML suggestions in Google Administration tools to describe not only the meaning and usage of meta tags, but also to help you intelligently analyze the presence of meta tags in your site. Hundreds of pages can not have the same page title, Web keywords and descriptions, if your site has such a problem it is best to correct.

There are no ALT attributes in the six-page picture, or the ALT attribute has too many repetitions of keywords. When users visit the page, the description of the picture has too many keywords, or irrelevant keywords, then the user experience of course not good.

Seven-page keyword over optimization. If you have a page of keywords appear too dense, too much, it is not difficult to let search engines to determine your Web page does not have any actual content, Web page false information too much, the user experience is absolutely bad.

Eight web site random jump and other web technology. If your site uses no necessary jump, the search engine will reduce your site trust, because the user's point of view of the Web page can not be randomly turned.

Nine web site access speed is too low. Search engine in the crawl page, now join the access speed of this item, if your site is too low speed will affect the site users for a long time waiting. So no need for Flash, JS script do not add, or add also line, must make the Web page access speed up.

The links from the ten sites are too single or appear dead links. From the user's point of view to see a site dead link, the mood naturally bad, but also that this site is not stable, natural fall right. The source of the site is too single, if most of the site links to the Forum blog is not normal.

The above is my summary of the 10 search engines based on user experience, on a site to determine the pros and cons, belong to the personal point of view, welcome criticism to correct. Want to add friends, please add QQ 28053557 study together.

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