Sellers clearly inform the fake, consumers readily buy?

Source: Internet
Author: User
Keywords Micro-trust Friends Circle

Recently on the sale of false news frequently exposure, platform and brand side become clever, treat this topic are cautious, lest again out of fault. However, the billion power network noted that in the micro-trust circle there is a pattern: the seller clearly told consumers are fakes, consumers are still willing to buy.

One in the circle of friends selling high imitation bag of Zhengzhou sellers this description of their own business: in the circle of friends clearly marked the sale of goods is high imitation products, but consumers do not resist, but the price is too expensive.

"These people buy my bag, the main is high imitation degree very lifelike, do not say words generally people can not see is false, still can appear tall." "When it comes to the consumer mentality of the purchaser, the seller points out.

But the seller is also quite helpless: "authentic bag a sell tens of thousands of, I only sell thousands of yuan, but my customer group consumption ability is limited, for thousands of yuan price accept up still have difficulty." ”

The seller said, "At present, most of my clients are housewives, ordinary staff, students in school, this part of the people's consumption capacity is limited, generally only from me to buy some cosmetics from abroad, if they spend thousands of yuan to buy a high imitation bag, or difficult. ”

According to billion power network to understand, in the micro-trust friend Circle product sales of individuals called themselves "micro-business", the sale of products, including cosmetics, clothing, shoe bags and so on. Because they are more active in the circle of friends, they gradually have their own customer base. Although the competition between each other is fierce, but also difficult to grab the competitor's customers.

In the seller's opinion, high imitation bag sales good, on the one hand, depending on the consumer's consumption ability, on the one hand also see consumers can accept high imitation products. Some people even if the economic capacity is limited will buy authentic, some people even if the economic strength is sufficient also like to buy imitation goods, it depends on the personal consumption concept.

When talking about the source of these high imitation bags, the seller bluntly, he is also from a friend to take the goods, friends claiming to be from the luxury luggage on behalf of the factory to get the authentic tail form. Each sale on the basis of the price added at least 100 yuan, the average of a package in the circle of Friends of the final sale of about 5000 yuan, and in the product display directly marked prices.

The seller also told billion power network, if some of the package into the price is very expensive, in order to profit can only increase, in this case, in order not to scare away consumers simply hide the price, someone asked will give the corresponding quotation.

Tencent launched the "Thunder operation" in May this year to crack down on the sale of fakes and fake purchasing products by the micro-trust circle. said that in order to achieve the "micro-letter because you and the United States" vision, will take a round of action against counterfeiting. In this respect, the seller said that the impact on others is not clear to their own is no impact.

But because of their own customer group consumption capacity is weak, high imitation package sales is not ideal, now want to quit this part of the business. But everyone for high imitation bag enthusiasm does not reduce, even if not buy, will be very concerned about products.

Billion power network wired a once from the seller's hands to buy high imitation package of consumers, in answer whether will mind is counterfeit product, this consumer admits, oneself also heard of gathers the United States, Jing Dong and so on electric business platform sells the fake news, but compared with the cosmetics or the electronic product fake, high imitation package's harm to the person is very small, So don't mind being a counterfeit product.

"It's good to be nice, cheap and good-looking." "said the consumer.

In addition, the consumer is not worried about being pointed out to be a counterfeit product: "Recognized to recognize, I am ordinary people, if it is really very strange to buy authentic." I buy high imitation bag reason and another is that they work some really good, many authentic materials instead of leather. ”

But for the price, the consumer said, in Zhengzhou, only ordinary office workers, monthly income of about 4000, buy high imitation bag has been considered large consumption, and therefore will not often buy.

"Note" Tail: processing plants for the sake of insurance, in production more than the total number of orders to produce, so as to avoid the impact of substandard goods delivery, when the goods have been safely surrendered, the rest of those who produce more than the so-called tail orders. There is no difference in quality, but it is not a brand licensed products, strictly speaking is not allowed to use the brand of authentic.

"High imitation" high imitation refers to the original form of imitation objects, materials, functions of the imitation of counterfeit goods. High imitation as a term commonly used in imitation production technology barriers lower high-end consumer goods, such as imitation leather goods, handbags, glasses and other international luxury goods. High imitation is not only copied the form of authentic and other major or all elements, but also retain authentic brand logo, so that high imitation goods is actually highly simulated counterfeit goods.

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.