SEO optimization to avoid duplication of content is also important

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At present, many webmasters intentionally or unintentionally caused the duplication of the content of the site, mainly because of their copy of the content of their site. From the SEO point of view, this is the site optimization SEO is not professional performance. Why is this a problem? What kind of impact will the website content repeat have on SEO?

Avoid duplication of website content is undoubtedly the third important work of website optimization (1, Content construction, 2, link construction, because the duplicate content will have the negative influence to the SEO, the concrete performance in: lengthens the weight promotion the time, the serious can be lowered the right, the rank is very close, cannot ascend and so on, had to attract the attention.

Some of Google's official channels have been promoting and alerting webmasters, who need to be aware of the duplication of content on the site. Why does Google do this?

1. Providing duplicate search results can affect the user's search experience. Too much repetition, when users search, the search engine may return the results too close to repeat. Can affect the accuracy of search results, because for users, if a search can get 10 different search results, this will increase the user's chances of getting the results he wants.

2. Increase the burden of the process, but also can be said to affect efficiency. From indexing to sorting, search engines need to go through a series of arithmetic operations, repeating content means duplication of analysis and processing. This is certainly what the search engine does not want to see.

Since there are mistakes, there must be a solution, in order to avoid duplication of content, proposed from the following 2 aspects: Website structure, prevent content theft.

As a webmaster, many times we face their own station is reproduced or copied but appear powerless (lawyer fee is high). So we had better be effective to enhance the weight of their own website, instant face content duplication, search engine will judge that the site more important. This article from the Weight Loss website Http://www.zhengdian.tv reprint Please indicate the source thank you!