Share Enterprise Website Optimization Experience

Source: Internet
Author: User

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For small and medium-sized Enterprises, the company with Baidu bidding for a small number of companies, too "burning money", in fact, the Enterprise station optimization is relatively simple, today the author on the enterprise station optimization needs to pay attention to a few issues and we discuss.

First, in-station optimization

1, many enterprises stand in order to reflect the beauty of the site, all with Flash, this is the most lethal, Seoer are aware of the importance of site navigation, it is best to use the most common div complete. For example:

  

2, reasonable use of nofollow tags: nofollow is an HTML tag attribute value. Its presence provides a way for webmasters to tell search engines not to track links on this page or to "do not track this particular link." The meaning of this label is to tell the search engine that the link is not trusted by the author, so this link is not a trust ticket. Simply put, if a page has a link to the B page, but a page to the link with the rel= "nofollow" annotation, then the search engine does not calculate a page into the Reverse Link b page. The search engine sees this tag and may reduce or completely cancel the voting weight of the link.

Most of the company's Web site navigation is "home page, company introduction, News Center, product display, recruitment, contact us, online message" General recruitment, contact us, online message This page we do not need to give them rankings and weights, so need to add nofollow tags in HTML. For example:

  

3, the Enterprise News to do the original, prohibit collection

Collection is the taboo of Baidu, for the collection station, Baidu will be the corresponding punishment, but the original has always been a headache seoer, because you want to optimize the site for the industry you are completely unfamiliar, even if you have a very deep writing skills, no ink, but also write a good article. The original approach has been known to everyone, but really to do, it is very difficult! Whether it is sharing daily experience, or summarizing other people's articles, is a good way to produce original, the problem lies in doing and not doing.

4, home page if there are a large number of product pictures, to remember to add ALT, including target keywords;

5, home can be appropriate to increase the keyword density: for example, you optimize the "compressor" then you can navigate the "home page" to "compressor home" and so on;

6, regularly check whether the site has a dead link, set up a good 404 pages;

7, add sitemap map;

8, the reasonable use of robots file shielding does not need to crawl the directory.

Second, outside the station optimization

For the enterprise station, newer content is relatively few, so most of the enterprises are relying on the chain to upgrade the Site keyword rankings, so the chain is very important outside the chain, the article on the construction of A5 webmaster network webmaster have written, analysis of a lot of valuable, here I will simply say, for the outside chain, Any site needs to do outside the chain of relevance and extensive, mass-type advice we do not do. At the same time, if the hand on the chain less resources, we can use Baidu Webmaster tools outside the chain analysis to analyze the opponent's external chain resources, select some of the high weight of the site to increase outside the chain.

The above is the author of the enterprise station optimization of a little advice! Optimize the Enterprise website is very simple, do a good job in the chain and outside the chain, there will be some harvest. Original starting in A5, reproduced please indicate from the love still net http://aishang.taihuwang.com/, little brother will not be very grateful.

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