Sina Weibo enables independent domain name weibo.com

The news yesterday, Sina announced from April 7 onwards for Sina Weibo to enable independent domain name weibo.com, and the replacement of a new logo synchronization.　　Cao Chao, chief executive and CEO of Sina, said Weibo would no longer be a channel for Sina, but rather a more independent and market-wide platform. Sina said that enabling the new domain name will not have any impact on the use of existing users of Sina Weibo.　　In order to ensure the normal use of existing users, the old domain name t.sina.com.cn will coexist with the new domain for some time, during this period, users can log in with the new and old domain names, the two major domain names will eventually be unified into weibo.com. Because a large number of users use mobile phones, ipads and other mobile terminals to use micro-blog, so Sina at the mobile internet level has also been deployed, the existing WAP domain name t.sina.cn will automatically jump to weibo.cn.　　At the client level, users can still use Sina Weibo services through existing client products. Due to the transfer to the new domain name login, there are users worried that their information on the old domain will be lost. In this respect, Sina Weibo related official said, the new domain name on the line, Sina Weibo has the existing user's information seamless transfer, including micro-blog content, friends, personalized domain names have been retained.　　Sina Weibo's current variety of applications will continue to provide users with services. August 2009, Sina Weibo officially launched, according to Sina published data, as of the end of February this year, Sina Weibo registered users have exceeded 100 million.　　Chao has previously disclosed that the second quarter of this year will launch a new version of Weibo, will be integrated instant messaging (IM) function, Sina Weibo users do not need to leave the microblog page can be real-time online communication with friends. Micro-blogging may speed up the analysis as Sina Weibo grows, capital markets are also soaring in valuations.　　Wang Lubberg, chairman of the consulting, said that the independent domain name will strengthen the Sina Weibo brand, Weibo future is very likely to separate listing. Internet veteran Li Zhongcun that Sina has already set up a separate microblogging division to ensure the independence of micro-blogging business, and then set up a micro-dream network Technology (China) Co., Ltd., Beijing Micro-Dream Network Technology Co., Ltd., and now for micro-blog has enabled a separate domain name,　　The direction of this series of operations is to split the listing. Cao Chao: micro-blog into an unprecedented reporter: The launch of the independent new domain name, whether it means Sina to the micro-blog spin-off?　　Is there a timetable? Cao Chao: If you want to split up, you can actually split up at any time, Sina Weibo can now be split up. But the purpose of the split is to make it clear that the split has only two purposes, one to better the platform and the other to achieve better shareholder value.　　If the current stage does not break up and it can grow well and capital market values are reflected, there is no more reason for us to make this decision very hastily. Reporter: In your imagination, micro-blogging business in Sina undertook what kind of strategic mission？ Cao Chao: We strategically position it in the most important position, in the actual investment, is also an unprecedented product input.　　It can be said that micro-blog is driving the growth of Sina's strategic products, micro-blog to a large extent undertakes the Sina from the portal to the Internet Platform Transformation mission.　　Reporter: Put Weibo in such a high position, whether there is a lot of pressure? Cao Chao: It is hard to find a huge new business like Weibo in any mature big company or in a company that has been successful in its original business.　　Sina Weibo Although the whole is still relatively successful, but no one can predict the results will be what, so no pressure is impossible, but I do not feel that the pressure is very large.　　Reporter: Sina Weibo has had hundreds of millions of users, but it seems that the profit model is not clear, how do you consider? Cao Chao: We have been exploring in the mode of operation, because we need the profit model is a large-scale profit model, but does not exclude the sharing with the third party, so that more people in this industry can profit.　　It is impossible to come up with a lot of ways to meet the needs of all.　　Journalist: Where do you think the new trends and opportunities of the Internet are?　　Cao Chao: The combination of mobile terminals and social networks may be a very important trend, and the nature of Weibo itself conforms to this trend.　　Related microblogging to stimulate Sina's share price in the future assets released data show that, by the number of users, Sina Weibo users currently account for the total number of users in China Weibo 54%; According to the browse time, Sina Weibo's market share is 87%. With the rapid development of Sina Weibo echoes, Sina itself also in the capital market burst out a strong vitality. Sina's share price has doubled in the past six months. As of April 5, Sina's share price has risen to 116.56 U.S. dollars, the market value of 7.11 billion U.S. dollars. Earlier, China International Finance Limited set its target share price for the year to $104, with a target of $142 in two years and a target of $201 for three. Sina is the only Internet media company in China that has been shortlisted by the Wall Street analyst's "Most popular six-China concept stock in the US market".　　This edition of our correspondent Li bin Weibo "Weibo" @ Fly Guo No trace: Very strong domain name, concise good remember, the most important thing is to let others think Sina is Weibo, Weibo is Sina. @ Lucky couple selling cake: NB Domain name ah ...　　This makes the other website sentiment why ah ... @ say winter: This domain how much money to buy?　　@ Fishing sang shift: The weibo.com of the universal domain name for himself, that Sina in the domestic micro-Bo development field does have a leading position of capital and strength.　　@ He Dayuan: This is a bit like the Changyu to grab the annotation mark? @lavender0821: Sina really nb, the first registration, directly to the competitors blocked, murderous ah!　　So that other micro-blogs will look quite cottage!@ Shenyang Evening News Feng Jun: Sina Weibo's profit model is worth observing, not necessarily a domain name can be, frankly speaking, the separate domain name Sina Weibo has to continue to have new things to do.