"Singles Day" Blood Spell, are you ready?

As the annual Indosasa of Chinese online shopping, "Singles Day" entered the final Countdown today. This year, the cat no longer sing "solo", including Jingdong Mall, Suning easy to buy, when, Xun, Gome, Fank and other major http://www.aliyun.com/zixun/aggregation/34467.html "> Electric business giants have to advance the layout of" Singles Day. But because of consumer inertia and brand concentration, the day cat is still "Singles Day" absolute home. According to the Cat President Zhang Yong revealed that for the "11 11" Stock Shopping carts and favorites of the network has been close to 20 million people, equivalent to 10 times times last year, ready to fill the shelves of 20 medium-sized shopping malls, and in advance for Alipay more than 125 million people recharge, tens of millions of yuan "red envelopes" have all been robbed. What are the problems of "Singles Day"? Reporter for you four ask "Singles Day."

1? It's not much.

Last year, the days of the cat to participate in "Singles Day" promotion of the business has about 2000, this year has reached 10,000, and most of the traders have experience in stocking volume are 3 times times last year, the total stock will be more than tens of billions of dollars. Like the original women's "crack silk" last year, "11 11" sales breakthrough 20 million yuan, at that time many best-selling funds due to lack of stock and an hour later there is no goods to sell, for this year, the store has been prepared for more than 300 million yuan of goods.

2? The price is not real

Reporter morning in the cat found, "Singles Day 50 percent caps" is not a cat on all businesses are involved, and participate in the activities of the shops are not necessarily all the goods are involved. It is reported that this is to ensure that the goods are sufficient, but also for the guarantee price. In the store to participate in the "11 11" official activities of the merchandise, will hang out the red "11 11 shopping Carnival" words, and next to the current price will also promise: "11 11 the day will be counter price 50 percent or lower discount promotions, the same day prices for nearly 30 days the most favorable."

It is reported that, in order to strictly do this 30 days insured, the cat to participate in the activities of the merchants have set up the threshold of price declaration, once found that the existence of the business of virtual lift price discount situation, not only will it clear the 11 11 shopping carnival official activities, but also to the merchant deduction penalty.

3? Poor payment

Too late "seconds to kill", has always been "Singles Day" in the most let the blood spell disappointing things. And in advance to pay treasure recharge, in the "11 11" the same day with pay treasure balance payment, so rob goods faster has become a lot of online shopping for People's "Singles Day" experience. In last year's "11 11" Day, Alipay in a minute of the number of payments in a moment more than 55,000, is 10 times times the previous minute, this year estimates this data will be even more alarming.

In this respect, the cat technology sharing platform technical Support Vice President explained that the payment access problems mainly from Alipay and bank network Silver docking, if the user prepaid to pay treasure, you can avoid the net silver pay when the peak payment delay and so on.

4? Fast delivery.

"What do you fear most about Singles Day?" "The most afraid of express do not give force!" "The morning reporter asked the same question buyers and sellers, get the answer incredibly." It is reported that in the week after November 11, the Shanghai Express volume will also be increased by 50%, and mainly from the cat, Taobao and other electrical network shopping Express. In order to prevent the recurrence of "Singles Day" when the "burst warehouse", China Express Association has organized 9 domestic express Company for "11 11" tailored contingency plans, the main express companies have to buy new cars, add staff. Newspaper reporter Hu Xiaojing