Sky-high 290,001 bottles of 180 grams thousand gold base suspected of excessive packaging

Not the most expensive, only more expensive. Recently, high-end supermarket brand Huarun million home Olé officially stationed in Guangzhou.　　Here in addition to see the price of nearly 100,000 yuan a bottle of foreign wine Lafite, there are prices as high as 298,000 Yuan Wu Ye.　　According to the information on the price tag, "Daily economic news" reporter learned that the liquor called "Panama Gold Wu Liang Ye", produced from Yibin, Sichuan.　　Selling liquor or gold?　　Reporter from the olé supermarket related staff to understand that this section of Wuliangye Lotus Base and hijab by 24K thousand gold, net content of 500 ml, wine accuracy of 60 degrees, 90 aging, limited sales. Staff said that the wine has a collection certificate, Canton only Olé a sale, is absolutely authentic.　　But the staff member said he did not know the weight of the gold contained. To this, the reporter calls Wuliangye (000858,SZ) company brand Department. The department staff Xu said that the wine for Wuliangye production, base and the hijab from 180g pure gold to build.　　Xu also introduced, Wuliangye group only produced a gold medal of this "golden wine", the whole country also only through a total distribution company. According to the information provided by Xu, the reporter found the chief distributor-the Silver Base group. According to public information, the bank Group is an internationally renowned high-end wine operators, but also wuliangye the largest distributor.　　Group Chairman Liang told reporters, "Gold wine" gold weight around 180 grams, specifications with the reporter in China resources million Olé supermarket to see the same section.　　According to thousands of gold per gram of more than 400 yuan in the price calculation, the "golden Wine" only the value of gold in more than 72,000 yuan.　　Retail price is more than one times the wholesale prices?　　April 1, 2010, AQSIQ and the National Standards Committee approved the release of the "limit commodity excessive packaging requirements-food and cosmetics" national standards began to implement, which clearly stipulates that the initial packaging outside the total packaging costs must not exceed the price of goods sold 20%. According to Liang revealed that the silver group from Wuliangye to get the section "Golden Wine" when the wholesale price of 138,000 yuan.　　And Olé supermarket sales of the same wine price of 298,000 yuan, more than one times more than. In this respect, Guangzhou Taikoo Hui Olé shop general manager Jong Zhengkun in an interview, said: "Olé store goods by the China Resources Corporation Purchasing Department in accordance with the reasonable gross margin for the unified pricing." Because the gross margin and purchase price are classified by the company, so it is inconvenient to disclose. But Jong Zhengkun stressed, "The price of this wine is within a reasonable range." "The price is so high that it breeds corruption." According to the prepackaged food labeling rules: "Should be in the food label eye-catching position, clearly indicate the real food properties of the special name."　　Wuliangye wine box with the value of goods attached to tens of thousands of yuan, then this product category should not be labeled as "wine"? Liu Junhai, Deputy Secretary-General of the China Law Association for Legal Consultation, said in an interview: "The product is accompanied by gold packaging, you can assume that this is over packaging." ”Liu Junhai pointed out that liquor is a competitive field, is a market pricing category, but the use of gold packaging to confuse the function of goods, but also distorted pricing. Liu Junhai also believes that excessive packaging may lead to some undesirable social consequences, but also changes in the original use value of some goods.　　This addition hundred grams of gold packaging, so that the wine has lost its original attributes, may breed corruption, because the bribe to use such merchandise bribery more covert, it seems to send is wine, in fact, sent gold. Many years ago, the market appeared the price of mooncakes, sky-high prices of tea, which seems to have become a ritual of gift-giving.　　Mid-Autumn Festival will be, but also the time of human intercourse, sky-high gold wine may be a big market.　　Guangdong Province Bureau of Commerce and Industry Office director Clerk Hu Yanni told reporters that the Industry and Commerce Department stipulates that products can not be excessive packaging, but because the trade and industry Bureau is not aware of the gold wine packaging specifications, the details of further investigation.　　News link Sky-high mustard is selling silver?　　A name "aloes" mustard is known as "sky-high mustard", because it a box of 600 grams of mustard tuber packaging, but also with a set of sterling silver chopsticks, is because of this, this product is also sold to 2200 yuan of sky-high prices.　　But the daily economic news reporter in the depth of the product origin of the actual investigation, but found that the production of this high-grade mustard plant unexpectedly spider web.　　According to the relevant provisions of the State, sky-high mustard may be suspected of commercial fraud, the Chongqing Consumer Association, director of complaints Shang has told reporters that the commodity over packaging and conservation-minded society, but also increased consumer burden, guide the wrong consumption concept. Shang said they will investigate the incident, if found to have problems, will require the relevant enterprises to rectify.