Slow growth in profits decline in domestic mobile phones into the era of meager profit

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; "Science and Technology" October 15 news, in the functional machine to the smart Machine market transformation, most of the domestic handset manufacturers did not usher in "spring." Ministry of Industry recently released data show that January-August production of mobile phone 714.27 million, only 1.4% year-on-year growth, this is the 2009 financial crisis eased, China's mobile phone production growth in the slowest period.

"This Golden Week is also not flourishing season, next to expect New Year's Day and Spring Festival." "The mobile phone industry for many years of the Rising Sun," said Wu Lingyun, general manager of the first financial daily, by the export downturn and the polarization of domestic market, "most of the domestic handset manufacturers have not been transformed from the shock wave, the need for the market what kind of low-end intelligent machine is also more confused." ”

The age of meager profit

Within a year, domestic mobile phone play home many new faces. "It's obvious that the profit of the phone is slipping and there aren't many players in the past," he said. "One of the charm agents to reporters, you can see, now to join the competition of smartphone manufacturers more and more, similar experience shop is more and more open, the charm of the race in the positioning is still" geek "route, but the price has dropped very low.

"Now even for each product we only earn 10 yuan also can, mainly to pull the volume up." "A export mobile phone manufacturer told our correspondent, in the domestic product will push projector mobile phones and 3D naked eye, there is an extra long standby," one weeks without charge, we use pad batteries, the retail price is only seven hundred or eight hundred yuan. ”

The handset manufacturer told the reporter, a function mobile phone factory price as long as less than 7.5 dollars, and to do 100,000, each has 2.5 dollars of profit, export market has been difficult to do. From the scale to the profit, some companies that used to export abroad began to enter the country and hope to change the pattern of the past.

A consumer of the use of the Phantom mobile phone told reporters, MX dual-core launched 4.5 months to reduce the price of 500 yuan, this behavior makes her feel very hurt, and in the MX double core price not long before the July, the charm of the new version of the MX dual-core, the price remains unchanged. "The price is too fast. ”

Competition in the operator market seems to be just as intense compared to open markets.

Cool Send mobile phone brand marketing director Li Xuqing told reporters that last year, 1G memory smartphone sold 799 yuan, this year is 599 yuan, more and more configuration, the price is getting lower and higher, "Now the hardware cost is very transparent, prices have been in the descent channel." "And in this case, for some domestic handset manufacturers, to do more may mean that more than lose, Li Xuqing said, if not to keep pace with the market, it is easy to appear problems."

In his view, some manufacturers have not at the beginning of the "self-confidence", in the production also began to become conservative, "some control in one months 100,000, take a step to see step." "But for the mobile phone industry, it is necessary to reduce costs through economies of scale, or even" meager profit "is not.