Smart phone innovation slows wearable and internet of things?

In the past year or so, smartphone innovation has slowed dramatically-both in hardware and software, according to foreign media reports March 26.

"It is widely believed that smartphone innovation is slowing to reach the plateau," a market research firm, IDC, released last week in a report on the development forecasts for the smartphone industry in the next 5 years. Many of the new innovations of the 2013 are in the making, and there are questions about whether they have lasting value. ”

As smartphone innovation slows, the industry's new direction is to make smartphones a hub for connecting emerging electronic products. Emerging electronics include smart watches and other wearable equipment, as well as appliances, automobiles and other products considered to be part of the so-called Internet of things.

Despite the consensus that smartphone innovation has slowed, smartphone makers are still sparing no effort to promote new features of the product. Samsung, for example, is S5 the galaxy at the Global Mobile Communications Conference. HTC One M8, which was marketed in Tuesday, became the protagonist of many online videos and rumors. HTC One M8 is configured with a 5-inch Full HD display, 2 rear-facing cameras, 骁丽 801 processors, and 3GB running memory. Some analysts question whether these improvements in HTC One M8 have a big impact on the market.

The firm's positioning of smartphones should be "the center of other device innovation, not the end product," IDC said. Smartphones will act as remote controls for home appliances, products and services.

Ramon Llamas, IDC analyst Lamon Lamasse, said in an interview in Monday that the slowdown in innovation affected all smartphone operating systems, "The IPhone 5S is configured with 64-bit processors, running iOS 7." Everyone loves the new engine, but are these new features comparable to the early FaceTime or Siri? My answer to this question is no.

Carolina Milanesi, analyst at Kantar Worldpanel, a market-research firm, says smartphone innovation has slowed over the past year, "more of a little bit more than disruptive innovation".

"There are opportunities for smartphone innovation, including voice control software or the transmission of smartphone content to large size displays," said Patrick Moorhead, a market research firm Moor Insight & Strategy analyst Patrick Molsid, "Google, Both Apple and Microsoft have failed to deliver on voice-control-related commitments, and Siri and Google Voice are improving, but not yet stable enough to enable many consumers to complete multiple requests. It is still difficult and not stable to transfer content from a mobile phone to a large size display such as a high-definition TV or PC.

The state of smartphone innovation at the beginning of 2014 was very similar to the early stages of desktops and many other electronic products. Marketing research company J. "As with any other fast-maturing market, it is becoming increasingly difficult to make innovations that other people cannot or cannot replicate quickly," Jack Gode Gold Associates analyst Jack Gold. Not only HTC, but companies like Apple and Samsung. ”

This innovation cycle is known as the innovation curve, "If you fall into the innovation curve, you need to find a way out of the cocoon, but if not abandon the entire ecological chain, and even to some extent to make customers unhappy, it is not easy to do this." ”

It also points out that industrial steering and wearable equipment "to some extent" will help break the innovation curve, "These markets have not matured, there have been many attempts, wearable equipment is still at an early stage of the innovation curve".

Which companies can stand out in the emerging world? "It can only be those big, sustainable companies that can afford to fail, at least not very successfully," says Goldsmith. They will stick to a certain degree of success, because of the need for rapid success, start-up companies do not do this. ”

(Responsible editor: The good of the Legacy)