Some details of enterprise construction station

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1. Reflect Business features

The current site has the problem is the template version, the page processing is too fancy, floating online chat window or other small ads seriously affect users to read, home page or the big flash ads in the pages of serious pull speed, customers even can't open!

2. Search Engine Optimization

Each page should have a title-product keywords-page description, many companies such as XXX company, the title of each page is XXX company, so the search engine is very unfavorable, unless you are well-known large companies, otherwise who will search your company name?

So the correct title should be, take my own site to do example: Enterprise Construction Station-Website Building-TTFOB Foreign Trade forum Such order to show the focus of the site, convenient search engine crawl, many companies do not care about this, good-looking a few lines, in fact, in addition to the display function, nothing, every page if you can, It is also appropriate to add the necessary keywords.

3. Website stability

The enterprise chooses the domestic space, some salesman said the website chooses the double line, even the 3 line 4 lines, known as the 8 line, in fact, these are completely unnecessary, stability is the hard truth, as long as it is not a garbage room, select a single server can also ensure that all places can be visited, or even more than the instability of the multi-line faster ... Because those so-called multi-line generally have so several means: one, rental mobile, Unicom and other lines of space, such as access to all places can, but are not quick, two, through the technology of hand-broken, using a few network card interchange circuit, but this technology is very unstable, if your customer access sometimes can not open your site, must be very annoying! Even doubt your company's strength!!!

4. Website Maintenance

Site needs to update maintenance, if not to consider maintenance, it is a failure of the site, my station http://www.xingba3.cn ready to start again! must often someone to update the content of the site, to ensure that the content of the site rich, not afraid to waste time on the site, A salesman needs to be paid to run, and a Web site, as long as hundreds of fast money per year space domain name fee can work for you non-stop, a lot of people do not pay attention to site maintenance, the results of the site content empty, search engine crawl, customers to also see what content, went ... and weekly updates, new product introductions, product folding and so on information, can attract customers ' eyes, so that they stay and turn into a real business. Through the website lets the guest first to your company understanding, is interested in the product, finally has reached the long-term business, is not necessarily has the result to be much better than the salesman laborious running! So remember to do the site must be maintained, it is your 24-hour non-stop first display platform!

5. Foreign Trade website should note:

A lot of foreign trade nature of the site is very rough, not only the page simple copy Chinese, and translation errors came, and some even take the translation software directly translated, porous! It is recommended to do foreign trade website Friends first reference to the foreign peer station, see how they express their own ... Every time I judge an English website good, first look at the layout is not simple and generous, and then look at the page code ... There are several sites to do very beautiful, but I read the code, GBK, standard character ... In this way, the site is estimated to be very difficult to rank in the world of English web site! (Specific view encoding method, open the page, right button, view source file-generally have such a sentence) behind this gbk is to represent the Chinese code, the English station should be ISO, at least also must be a UTF-8, just go!

6. The level of detail of the product description

A lot of websites are done, just a few big quick pictures ... The picture also does not match the explanation, such website actually is very useless, I have seen the site ranked before the site, each product introduction is very detailed, equipped with photos, drawings, description documents, the use of the scope of security indicators, such as a large number of professional problems, which actually saved the company's trouble, otherwise the guests are very confused, Will ask you a lot of questions, if happen to meet a new, said also not clear, business ran ... So continue to advise business owners don't be afraid of trouble, they do not want to do, you can call their younger sister to do, the important, the guests want to know the information are sorted out, and then the need for their own a tune is also very convenient!

7. Promotion and optimization

After the site is finished, if you want to immediately produce effect, then recommend doing some promotion and optimization!

The so-called optimization, is in the site appropriate to add relevant keywords, make the search engine believe that your page and the words you want to express a high degree of relevance, it will give you a higher ranking, but not necessarily give you a good ranking, at this time we need to do some hands and feet, such as with some of the same kind of site exchange links, The linked keyword points to the specific product page you want to optimize.

Of course, if you are afraid of trouble, the above steps can be omitted, direct money from Baidu or Google to purchase the relevant ranking services, you can step, and the relevant account, Google can set up their own, you can save a network of agents of about 20% of the processing costs. In addition to the optimization should be done or to do, or lifetime will be the search engine to tie up ...

8. PostScript，

The site also has a lot to pay attention to the place, because the industry companies are different, can not be described, there are questions welcome to the user Exchange posts Exchange!