Special ticket into a tourist company fishing gold magic

In the meager profit of the industry structure, the refund of tickets has become an increasingly important ticketing agency source of profits. Recently, CCTV exposure Ctrip "travel package" ticket refund refund sign up costs up to 40% of the total incident, aroused strong repercussions in the industry. Beijing Business Daily reporter found that most online travel companies (OTAs), as well as airlines, share the same problems. According to a person familiar with the situation, small and medium-sized dealers have become the company's major profit model by taking the maximum amount of rebate and reimbursement fees under the reality of the dilution of airline ticket profits.

Special ticket now OTA channels

Beijing Commercial Daily reporter Ctrip found that "travel package" includes travel coupons and air tickets, air tickets which are usually cheaper than the original price of nearly 100 yuan, the product is provided by third-party small ticket on behalf of, Expenses higher than ordinary air tickets, or non-refundable sign.

Beijing Commercial Daily reporter log cool news network, Taobao travel network, where to find the vertical network and other platforms are found to provide such high refund fees change, or non-refundable sign special ticket situation is not uncommon. Taobao Travel Network July 25 Beijing to Xiamen, Hainan Airlines HU7269 flights, Expo tickets on behalf of the world as "non-refundable sign." Cool News Network July 19 Beijing to Shenyang CZ6106 Southern Airlines flight was given the net travel ticket on behalf of "non-refundable sign." Where to go online July 18 Shanghai to Beijing, China Eastern Airlines MU5139 flight, lucky trip tickets on behalf of the generation shows "only to refunding and building fuel costs, and can not be 改签."

It seems an online travel operator, although the airline has the relevant retreat sign the benchmark price, but many times consumers retreat on the travel web site to sign the ticket, it is indeed higher than the airline's benchmark price.

Fare up to 80% fare

The industry believes that special fares corresponding to the high withdrawal of change sign, or not refundable signature has become the industry, "the rules." CCTV reported that, according to the airline regulations, the plane before departure refund only 5% of the nominal price of the refund fee charged after take-off 10%. However, an online travel company official pointed out that the refund system for the signing of the ordinary ticket price, for special fares, the airline "otherwise."

Beijing Commercial Daily reporter then consulted with three airlines. For special ticket refund change sign sign policy, China Southern Airlines customer service staff said that China Southern Airlines special ticket can not be refunded sign, if the passengers must be returned, then only to retreat construction, fuel costs; China Eastern Airlines discount discount "economy" also made A certain limit, and the provisions may not sign the transfer, rescheduled, refund according to the time has charged 40% or 80% of the fee.

Air China customer service staff said that the special ticket changed 30% service charge, refund refund 50% refund, 5% off and 50% off the ticket, are operating in accordance with this provision.

Tickets on behalf of the company earnings pillar

For online travel companies and airlines for the various restrictions on special fares, King Brigade consulting CEO Wei Changren introduction, perennial affected by the price war, fierce competition in the ticket market, the domestic ticket prices have been very low. As airlines continue to cut commission agents, leading to small and medium-sized agents profit thin funds. Small and medium-sized agents in order to profit, can only be turned into special fares, which is betting consumer reimbursement signed to obtain this part of the proceeds.

According to a ticket agent to the Beijing Commercial Daily reporter revealed that the general per 100 special tickets, there will be a few tickets need to be refunded sign. Airfares are generally not accepted by consumers for the special fare tickets purchased by consumers on the Web site. Consumers must operate through the booking website. Wei Changren said that under normal circumstances, the site will charge higher than the price of airlines to sign the standard fee refund, which is small and medium-sized ticket agents helpless profitability mode. "There is no relevant regulation to standardize how many small and medium sized tickets should be charged how much the service fee is only reasonable." Beijing Commercial Daily reporter found that these small and medium-sized tickets are mostly concentrated in the cool news, Taobao travel network, where to network and other vertical search platform Inside.

Beijing Commercial Daily reporter Cheng extension