Microsoft uses big data to help all users get new market insights and predictive analysis from raw data, Google's housing search query volume changes can predict the housing market development trends, thanks to the successful use of large data analysis, Amazon in 2015 sales are likely to exceed 100 billion U.S. dollars ... A large number of well-known U.S. companies are digging bokhary data, many start-ups are also beginning to join the big data of the gold rush.
Li Renxiong, who is responsible for computer software development in Boston, is the second son of Li Bath Day, the first person to study the art of war in the Republic of China. He thinks grandson's "Goodhead" relies on data and intelligence. "Sun Tzu's Art of War," said: "Ming Jun will, so move and win, the success of the people, the prophet also." "Prophet" military way, emphasizing that only the advance understanding of the enemy, master information, scientific analysis, operational calculation, in order to make the right situation to judge, the outcome of the prediction and determination, and then through subjective efforts to win.
Now, the United States has entered the "Big Data" era. "Big Data" is a new description of the age of information explosion, its basic unit is "too" (TB), and 1000 is equal to a "pat" (PB). The Library of Congress, one of the world's largest libraries, adds up to only 15 of the amount of information available in all of its printed materials, while a full 3500 of the new data in the United States in 2010 alone is larger than the amount of information added to a 1500-page book by 1.3 billion Chinese.
The U.S. General Motors satellite navigation service, which provides drivers and remote vehicle diagnostics and response to emergency management, has begun processing up to 3PB of data each year. Wal-Mart, the world's largest retailer, has built a new data center that has a storage capacity of up to 4PB and over 4096TB, a real astronomical figure.
Li Renxiong Services Oracle has become the industry's first comprehensive, software and hardware integrated products to meet the enterprise key data needs of the company. It helps customers improve efficiency, simplify management, and gain insight into the intrinsic nature of data to maximize the business value of the data. Some big American companies have started sponsoring big data-related contests and funding large data research at colleges and universities. America's IT giants are acquiring technology integration through acquisitions of "big data"-related companies.
The famous American political critic, the Big Data-field Superman Nate Silver, published a lecture on big data, telling startups to look for areas that are easy to work with big data. "Look for areas where you have data available, but you've never been able to analyze it, so it's less competitive and you're more likely to succeed." ”
In 2011, the U.S. President's Advisory Council on Science and Technology put forward policy recommendations, pointing out that large data technology contains important strategic significance, the federal government should increase investment research and development efforts. In response to the proposal, the White House's Office of Science and Technology policy released the Big Data research and development plan last March 29, and set up a "Big Data senior Steering Group" to co-ordinate the government's more than $200 million trillion investment in large data areas. The move marks an overall mobilization of the United States by raising large data to a national strategic level.
The Obama administration is aware of the importance of large data technology as a "new oil for the future". The Obama administration launched the big Data Research and development initiative on the White House website in March 2012. National Science Foundation, National Institutes of Health, six federal departments and agencies, such as the Ministry of Defence, the Department of Energy, the Ministry of Defense's Advanced Research Bureau and the Geological Survey, have pledged to invest more than 200 million dollars in the development of "the tools and skills necessary to acquire knowledge from massive data information" and to disclose a number of ongoing federal government plans.
The U.S. Department of Defense Advanced Research Program is carrying out multiple levels of anomaly monitoring, military computer network espionage threats, programming computing encryption data, video and image retrieval and analysis tools, as well as machine reading, eye of mind, elastic clouds and other projects to identify and timely report important operational information, So that the combatants can timely take appropriate measures to deal with the important events, for military intelligence analysts to develop a system to enable them to use the collection of mass video content, in some cases can be issued alarm.
The CIA's chief technology officer, Gess Hant, at a seminar in San Francisco revealed the role of large data technology in tracking terrorists and monitoring social sentiment. Like Coca-Cola and consumer companies that use data analysis to master consumer habits, the CIA is also using large data technology to find traces of terrorists, says Hunter. In addition, he cites the Arab Spring as an example of how many people and who are becoming more aggressive from moderate positions and "working out" who might be doing something harmful to someone.
The U.S. National Weather Service has not only opened social media accounts such as Twitter and Facebook, but also launched a warning product called weather radios. Once the weather warning, usually silent "radio" will immediately become "alarm clock."
A report by the McKinsey Global Institute says the United States needs 1.5 million data-savvy managers and 140,000 to 190,000 experts on in-depth data analysis. At present, American universities specialize in the study of large data technology courses to foster the next generation of "data scientists", and some American companies are also providing research grants to universities and sponsoring competitions related to big data. Now the United States is holding on to big data, the latest instrument in the field of human technology, in order to continue to maintain its technological leadership.
The big data can make a huge achievement, and in military, economic and other areas, decisions will increasingly be based on data and analysis, not based on experience and intuition, said Sun Tzu, a research scholar in the US. As the art of War, said: "Tse, win." The so-called know-who, is the data, the data should be "foresight." In the age of large data, "TSE", "foresight" can be more easily achieved.
(Responsible editor: The good of the Legacy)