Suning put forward the "go to electrical" development strategy, the release of the open platform strategy, is its electrical booster

Suning Tesco held "open platform strategy release and supplier meeting" in Nanjing, attracting nearly 3,000 suppliers to enroll. After the qualification screening, the first batch of thousands of suppliers to participate in the General Assembly, the main categories include department stores, books, daily, virtual products, sports products, small household electrical appliances, OA Office products, completely subversion of the original to large household appliances, 3C-oriented suppliers.

Weimin, deputy chairman of Suning Electric Appliance, said the meeting of the suppliers of Suning was expected to cooperate with more non-electrical suppliers.

Since 2008, the open gradually become the trend of electric business development, whether it is information interaction or technology development, resource sharing and opening up have become an idea that the Internet industry follows. This kind of open posture accelerates the development of the industry while accelerating the utilization of its own resources. Suning easy to buy open platform has three characteristics, one is the whole platform open, the information platform, the logistics platform, the Fund platform and so on suning each big platform resources opens to the cooperation partner comprehensively, this is in the integration Suning Resources Ability Foundation Opening, is to the supplier's cost efficiency promotion, differs from other is only a trading platform and the disorderly big market Second, the whole category of joint-construction, physical goods, virtual goods and content products are included in the scope of open investment, on the one hand through the category extension, gathering long tail bazaar, the promotion of Brand Wang City, on the other hand through the focus of products, according to customer-oriented search, to achieve linked adhesion marketing Open platform merchants will fully share Suning's shopping malls, online shopping malls and after-sale outlets, one-time sharing of various types of commercial resources to achieve deep cooperation.