Talk about the details to be paid attention to in the operation of the dependent advertising profit site

Source: Internet
Author: User
Keywords Talk

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Most individuals or organizations run a website for the ultimate purpose of making a profit. And when we have a Web site how to profit? This may be a problem that many personal owners are concerned about. Website profit can sell products or sell advertising mode, but I think the majority of personal webmaster is not their own products, so many personal webmaster will choose the latter. Selling ads is also a good choice, although the profit is lower, but do not worry about product quality, logistics, after-sale and so on.

We can see that many of the mainstream web sites are dependent on the sale of advertising mode of profit, of course, this model is also becoming mature at this stage. The mode of selling advertising has many different kinds of forms, some pay-per-click, some by page browsing volume, some advertising sales commission and so on. We see that some personal webmaster will use the common station system to make a simple site, and then use the collection of patterns to collect a large number of content, and then put some ad league ads, this model is the most common and certainly the worst effect. The following I would like to give you through advertising profitable personal webmaster support, hoping to brainstorm with you.

One: Have your own sparkle

The author mentioned above through a large number of collection to fill the content of the advertising site, we do not talk about its impact on the SEO, light of their own highlights of this type of site is seriously lacking. We know that the key to Tencent's success is in its QQ chat tools, and Google's success comes from its advanced internet technology. For your site to have their own shining point is your own biggest capital. For example, you are running a website on agricultural products, and you have the hands of the national agricultural market to obtain the latest data on the price of agricultural products advantage resources, if you give these resources to your users, then this is your site the brightest sparkle. So don't worry about no browsing, no advertising revenue.

Second: Refine the market, accurate positioning

I have heard a senior personal webmaster so said: "The process of refining the market is to conquer the beginning of the market." This sentence is very reasonable. Some people for the refinement of the market may not be very clear, the following I have heard an example to talk about. For example, you are running a local community forum, your site theme is about local snacks, then you should be in-depth professional to dig related snacks information. For a personal webmaster, wide and pan from eating and drinking clothes to dig content is certainly very unrealistic. For the individual stationmaster we need to do specialized market, the position is accurate enough, the advertisement profit also naturally clear enough. If you are a mobile phone class site or forum, then you can specialize in mobile phone advertising, such as a friend to do the Android software download sticky list, the number of members although not many, but the flow is very accurate. So, there are mobile phone vendors to find him on the initiative to advertise.

Third, the diversification of advertising channels

A lot of personal webmaster for advertising mode is limited to the advertising alliance, especially because of the relationship between the record many people are limited in the use of Google Alliance ads. In addition to these ad alliances, I think there are many other forms of advertising can be tried, such as directly with the specialized sales of products of the electric platform to cooperate to carry out specialized advertising. Of course, this model depends on the nature of the site or the plate is different, the model adopted by the different.

Well, the above is the author for relying on advertising profit site in the operator to give three suggestions, no matter what the site, with the development of the Internet, the profit model is tending to diversify, in these profitable ways we have to adapt to local conditions to learn flexible use, only the best model for their own. This article from Taobao Sourcing Network http://www.sosohyw.com/, reproduced please retain the source.

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