Talking about the user experience of the website through the structure layout of the supermarket

Source: Internet
Author: User
Keywords User Experience

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If the internet is compared to a world, then each site should be for users and the existence of the store. Once we do content, do outside the chain, the chain now we are doing pit Dad's user experience, but carefully think about whether the traditional industry or today's internet companies are not all in doing to return to the user experience it? So, even if the user experience is very difficult to do we should be relieved. As long as you learn to constantly observe and summarize, you will find that many things around you are for the user experience, but we provide the opportunity to learn and progress. Below, small light takes everybody to stroll a supermarket, through the supermarket structure layout to talk about today our website should do the user experience.

I. Atmospheric appearance strengthening of hard facilities

The appearance of the atmosphere is the first step to attract consumers, the first impression of the supermarket to consumers as the site title to the user's first feeling. The fashionable atmosphere high-rise building and the roof big brand trademark may enable the consumer to understand clearly to the supermarket the strength, can imagine one side is the four layer of the thing beauty supermarket on the other side is a bungalow, the consumer will enter where buys the thing? Therefore, when setting the site title, it is recommended to follow the principle of attracting user clicks, refusing to deliberately stack keywords, Concise headlines are more likely to attract user clicks. The second is tough hardware equipment, if we drive to the supermarket at the end of a parking place is not, even a car security is not, the consumer will come next? Just like the site, the site is too slow to open, and even often encounter the situation can not open, so still retain users? So, since doing the website, Then choose the safe and reliable space, do not because the hardware devices affect the development of the site.

Two. Color structure plus clear navigation

Enter the supermarket's first feeling is suddenly enlightened bright hall, the tone of the incandescent lamp does not affect the consumer's visual feeling, the clean floor atmosphere ceiling all manifests the strength which belongs to the large-scale supermarket to prove. The user enters the website the first feeling, should like enters the supermarket the same comfortable, therefore according to the website content we should design well conforms to the user to browse the overall tone, the layout good each plate's color structure, will not let the user produce the disgust. The wall of the supermarket hall is hung with a large supermarket layout navigation chart, each area of each section is even a security door is clearly displayed, because a lot of consumers are purposeful to buy things, through the navigation map they can quickly find the location of goods, thereby saving a lot of time. The site's user experience should be the same, home clear navigation can enable users to find valuable content in the shortest possible time, the inner page of the breadcrumbs can guide the user's location, the page at the bottom of the second navigation to the user more choice of space, and site map for both users or search engines have played an important role. Therefore, for navigation and map settings, is the site user experience should be carefully studied place.

Three. Reasonable layout plus practical content

After entering the supermarket, you can see the name of each area and the indicator arrows for the next area. Supermarkets are divided into several regions, each region has different categories of goods, according to the needs of consumers, the supermarket is generally a layer of snacks and other consumer goods, the second floor is generally life to eat things, such as fruit areas, seafood areas, three floors are mainly living supplies such as clothing areas. The clear layout set for consumers can guide consumers to find the right products for them easily. In doing the user experience of the website, we should first classify the content, study and analyze the user's demand for the content, so as to classify, the user browsing content to be as far as possible in front of the site, you can easily let users find the content he wants. In one is the content of the site, the quality of supermarket products determines whether consumers buy, and the quality of the content of the site determines the user's deal, the article will help users to guide their consumption, often updated sites are more likely to attract repeat customers. Therefore, the content quality is the website user experience fundamental, just like the supermarket commodity quality, the commodity must update frequently, the website content is same.

The

Site user experience is a big topic and we can't meet every user's need for the site. But we can start from the details, from the heart, to find the user-friendly bit by bit, so that continuous improvement, continuous renovation. For example, to remove the death of the site chain, add 404 pages, or in the site to add a greeting words and so on. Finally, our site's user experience will certainly have a qualitative leap. Hopefully, the above article will make you think about the supermarket you've been to when you are doing the user experience, giving you an inspiration to make it more user-friendly. Article by the photographic Make-up school http://www.bjssxf.net small Bright Original, A5 starting, welcome reprint!!

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