Tao: What kind of URL is best for website SEO

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The problem is that I was in this afternoon with others in the process of communication SEO triggered a series of operating methods of URL optimization. Referring to site URL optimization, I believe that the first response to most people is the URL to static, at least also pseudo static. is really this operation can cause the search engine to like, then ask, who is the first to put forward, is Baidu itself? To give you a year's rhetorical question is to explain the real reason for the URL static.

In fact, for GG, the site's URL to static processing is not too big difference. This words how to say, for GG search engine, he still can understand our website with the URL dynamic path. In other words, it can be to a certain extent to identify the parameters of the site URL, on the contrary to do static processing, often will cause the URL meaning is not clear nothing but is a code. And for other search engines, there is no technology that can read dynamic URL parameters.

There is also some information on the Internet that the reason for URL static processing is to reduce the similarity of the URL. How to understand this? For example: The urlwww.xxx.com/product.asp?id=10 of a website This is a link to a product page, then the next product path may be? id= 11, then relative to the two paths is not the similarity is very much more than a number. For Shop Mall optimization, the product page itself is a very high degree of similarity problem. So is it possible that this address is ignored by search engines.

URL standardization. This may be the 2nd you will think of, I believe that we all understand the URL standardization of an operation, I am here simply to mention. Adhere to a principle, a URL can correspond to multiple keywords, a keyword can only correspond to a URL. I give an example, such as the home page of my site generally speaking optimization of the word will not have only one (recommended three or so) so changed whether there are about three words (target keywords) to the domain name of our site. Then, on the contrary, such as my Ningbo SEO blog, my main keyword is ningbo seo, my site inside also have more than one URL may be column page, inside page. If my Ningbo SEO anchor text Both point to the home page, and point to the column pages. So for search engine optimization, it is not easy to let the weight dispersed, and it may be the search engine spider confused. I don't know what the central content of your address is, what it is about. It is really necessary to go through our operations to make search engine spiders no longer burdened.

The length of the URL. This refers to two aspects, the first is the length of our domain name problem. For this, perhaps more to take into account the user experience angle, for the search engine itself to affect not very much. Why the domain name investment why those numbers, or say four characters, he can sell a good price. In fact, to a large extent, you see the domain name of the good record, and then one may be the use of this domain name, if you make a very long domain name, in addition to Xian personality of the other seems too small.

The path to the 2nd Web site. This is the URL above the length of the above, we can go to see some relatively good SEO to do a better site, because in general, the URL layer of our site will be with our site has a very large association of the scaffolding. In the site structure, the number of layers as far as possible not more than three layers, and then the depth of the collection will have a certain impact. The same goes for our URLs.

URL optimization operation experience; how do we start the URL of the site to let the content page of our site or to say the weight of the page. Here I share an operating technique. Generally speaking, the content page of our website urlwww.xxx.com/new/420.html This is a processed and relatively good URL. So here I ask everyone, for the site, my column new weight will be higher than the content page weight. Because new is news. He is a column, is a directory. Then the question comes, can we change our top URL through processing into www.xxxx.com/new/420/I don't know if you see it. The most important difference between this URL processing and the above is the directory in which the following operation is used. The experiment proved that the technique was effective.

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