The day of the lunar insects, all things to the earthquake, shock to thunder, so Yue insects

Source: Internet
Author: User
Keywords Electric quotient Amazon day cat activate insects
Tags activate alibaba business cat channel consumers cost development

March 6, the lunar Insects Day, all things to the earthquake, shock to thunder, so Yue insects, is zhechong surprised and ran away.

This day, Amazon low-key settled in the news of the cat I am afraid that many people. Then March 8 Ali internal personnel appointment and removal Notice exposure, Taobao President Zhang Jianfeng as Alibaba China retail platform head, the overall management of Taobao, the cat and the cost of gathering.

Ali occupies the entire network the biggest electricity merchant flow, this three big platform's integration is deep-rooted its position, but for other players, and struggle to survive, as cuttings in the tree to get nutrients, to earn money by its flow.

So we see that September 2011, Ali announced the open platform strategy, 1th stores, silver Thai nets, Xun, such as settled in the days of the cat; at the end of October 2012, Dangdang to books, daily necessities two major categories of the official entry of the cat; June 2013 Gome Online to the official flagship store in the form of the core household appliances to the cat In fact, Amazon is in the days of the cat in 2013 has been heard, in November 2014, Amazon's Kindle official flagship store official online.

Now Amazon finally low-key officially settled into the day cat, nature is caused by not small waves.

It is reported that Amazon in the days of the cat's "Amazon official flagship store" is scheduled to be officially launched this April, is currently in the trial operation stage, the first phase will be the main push by the consumer of Amazon China's most distinctive "imports of direct mining" products, including footwear, food, beverages, kitchenware, toys and other categories.

Amazon has two main features: first, its very distinctive "import direct mining", is by the Amazon self-team to overseas brands direct procurement, to ensure 100% authentic, and the reduction of overseas distribution links, more favorable prices; On the other hand, Amazon Cat flagship store will be sold by the Amazon China Logistics distribution, Its day Tatsu and the next day Tatsu services have covered more than 1400 counties, and in the country set up more than 5,000 from the point, consumers can according to their actual needs, flexible choice of delivery methods.

Although there have been many players settled into the days of the cat, but the Amazon or in the insects of the day surprised a lot of people, after all, as the originator of the electronic business, Amazon has been a domestic electric dealers as imitation objects, such as Beijing East, such as when. In the eyes of people, Amazon is also a quite large tree.

Indeed, when Amazon acquired excellence in August 2004, Taobao was just a one-year-old calf. But over the past 10 years, too much attention to the "user experience first" Amazon, lack of exposure and brand awareness, slow pace in with Alibaba, Beijing-east and other Chinese local electricity business platform of fierce fighting, appears to be hobbled, acclimatized.

The biggest difference between Amazon and Ali is that Amazon can be defined as a business-owned electric dealer, is a typical online retail store model, while Ali is the so-called typical online commercial real estate model, Ali's business empire, there is a faint line, is "internet channel" business, focusing on the use of the Internet to change the traditional channel mode, Not directly produce products, services or content, but based on how to provide consumers with life services and create a set of traffic, logistics, service in a open business synergy platform.

At last year's Internet conference, Ma Yun said very clearly: Alibaba to do is to cultivate more jingdong, and hope that such companies can earn money. Alibaba does not sell goods, but to help others sell goods, so Alibaba is not an e-commerce model, is to help others do e-commerce.

2012 when the day when the cat, Guoqing also said very straightforward: regardless of the cat and Tencent, the other side of the service, promotions have a bunch of different ideas and standards with us, but I gave clear guidelines: from. Who gives people a big flow?

So a lot of electric business players, not face, not the morale, but the development of the electrical business to a certain stage of the product, representing the pursuit of traffic, representing the will of the capital. The world shoving, all for the benefit of the world, all for the benefit. So we saw that the combination of potatoes and Youku also went through a quick and droplet merger. In a business society, there is no permanent enemy, there is only the same interests.

New Yinghua, vice president of Amazon China, said in an interview that one of the Amazon's visions in China was to be able to buy goods from around the world through the Amazon platform, regardless of where consumers are. The creation of a flagship store in the days of the cat provides a wider and more diverse channel for consumers to enjoy authentic overseas direct selection from Amazon China, and to feel the quality of life brought about by Amazon's international selection.

Amazon in the sky Cat, to its own, it is the important embodiment of its strategy adjustment, marking the acceleration of the distribution of global production and sale, it is a milestone for the whole electric business industry, it marks the evolution of the electric quotient from the law of the jungle to the cooperative development, which marks the acceleration of the ewto of the electric quotient. In the future, there will be more and more electric dealers in Ali's retail platform, with its flow and channel advantages to accelerate the development, but still maintain their own characteristics, this is not to give up, but to activate.

 

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