Some of them have to walk to midnight every night, some people believe in religion, some people to experience the feeling of death, only one purpose: to ease the pressure of entrepreneurship, so that their ease on the Wen/"entrepreneurial" reporter Xiahong Liu Hentao "1997-1999, I am resident in Nanjing, Wuxi, the anonymity to start brain platinum, Weekend at noon often a person driving, take the "Taiping Heavenly Kingdom", to Zhongshan mausoleum near the woods reading. After dark, to the middle gate near a roadside stalls, point three bowl of duck blood vermicelli soup, the world's first delicious. That period of time is really beautiful, then after the giant rise, again not so good days passed, Miss Ing. December 2010, because back to Nanjing to participate in the sun in the vicinity of the Su-Shang Investment forum, Shi Yuzhu actively disclosed this section of history. It was the most difficult period in the life of Shi Yuzhu, the giant disintegrated and was burdened with huge debts. Shi Yuzhu wandering around in the north and south, but also to climb the Everest, halfway lost, oxygen used up, desperate to give up, the ultimate winding, narrowly escaped. Then he decided to go to Nanjing and start again. Shi Yuzhu Even so, those who are still on the road of entrepreneurs, in the cause of setbacks, should be how to adjust the mentality and then on the road? Walk every night to midnight 2010 New Year, the original century electrical network chairman, now Bowser Shopping Network CEO Wang Whole day is very bad. 2006, Zhiquan and Gui Chunchun, Solvay and other like-minded peers, set up in Beijing century electrical network, from the beginning to do flat-screen TV Shopping guide, Information Services transformation to do online version of home appliances stores. After the founder of the company developed rapidly, three years after the 200 million or 300 million sales. However, by the end of 2009, Zhiquan encountered problems. Starting from 2006, three years of entrepreneurship, Zhiquan the industry's use of resources has been used to the end, and then the company can not profit. At that time, the electric dealers who made 3C were in a loss state. Company funds stretched, Zhiquan started to find friends to borrow, and then find a bank loan, but also tried to melt the capital, but did not succeed. That year, the shadow of the economic crisis has not gone away, for the business, VCs are on the sidelines, not a company to melt money. "The poor and the poor husband and wife hundred. Zhiquan to describe the embarrassment. In order to save costs, the company dare not recruit staff to open up new business. Without funds, many strategic layouts cannot be launched. February 1, 2010, Wang made a tough decision: cut off the phone business. "The staff were miserable and the little girl in charge of the business was crying so badly that she felt like a loser," she said. "Zhiquan said. Mobile phone Business March 1, 2009 just on the line, in fact, a year to do a good job, and for the company, but also must do the field, but because the funds are tight, only the first cut off. "Tomorrow will not produce the benefit of the matter, today you do not dare to do." Do mobile phone sales contribution and capital turnover speed than home appliances, only pain am cut off. "Zhiquan said. It hurt the feelings of the people in charge of the mobile phone business, but he had no choice.。 Money is scarce and work is hard. During that time, Zhiquan and the team were at the company seven days a week, working late every day. "By the end of the month, a look at the monthly report again, the pressure is huge, sleep, insomnia." "Zhiquan said. During that time, he returned home, can not talk about the company, a talk about the annoying, people are also easy to get excited, temper become very irritable. At the time, Zhiquan was in close contact with an international investment company, and the two sides had already talked deeply and seemed to be coming, but at the last minute, Zhiquan gave up. He felt that the introduction of investment could not fundamentally solve the problems he had encountered. "In fact, both sides are more hesitant, I think take the money is nothing but let everyone live a few days, continue to burn money, competitiveness from where to talk about?" Can't solve any problem. Our upstream is too strong, are China scale, we and others have no bargaining power. "It's the miserable reality of Zhiquan with his entrepreneurial team. Behind this, it hides the ordeal and ordeal of an entrepreneur's mind. Wang is not afraid of frustration when the company suffered setbacks, he also had the idea of giving up. He told "the entrepreneur", he did not reach the Godfather level of the realm of entrepreneurs, "some of the boss said, the difficulties have never wavered, I do not." "Zhiquan said, he has regretted to do the company," the job is not good, why do you get so tired? Is this lifestyle what you want? "But these thoughts are just flashing away," I never thought about the design after giving up, or retreating, without really thinking about it in detail. "Later, in order to let him relax, adjust the state, the wife every weekend forced Zhiquan together to botanical gardens, zoos and other places to distraction." Over time, he found that the method is really good, can let oneself alleviate some psychological pressure. Then the walk became the daily work of the Zhiquan period. He lived in the vicinity of Tsinghua University, every nine o'clock in the evening home, after dinner, on the Tsinghua campus for two hours, go to 11 o'clock, and then go home to sleep. "Walk for two hours, the first person is also tired, sleep also improved, the mood also get better release." "That time 2010 Spring Festival just passed, the weather has not been cold, it is the growth of all things, the campus has water trees, college students Lively, he saw is a positive" energy "mentality has been greatly improved. During that time his body was also adjusted, but also by the passing of weight. That year, Zhiquan 35 years old, he and his wife determined to have a child. "Six Degrees", "disciple Rules," The magic of Beijing IT company chairman Lee and Zhiquan experience is very similar. He is also 2006 years of entrepreneurship, in the first half of the year, did not earn a penny. In August 2006, Lee led a team of more than 10 people to start a business in an apartment building near Tsinghua University. I didn't earn a penny in the past half a year. Lee said that during that time, he saw the money and his eyes were green, "as if the people in the prison had not eatenMeat, see the mice want to eat, to the point of being needy. "One night, Lee received a message from a classmate," he said Lee, with the Buddhist Six degrees with you, this six degrees is giving, holding the ring, endure humiliation, Zen, diligence, wisdom. "Lee's friend also believes in Buddhism," I said. "Lee to the reporter explained," Endure disgrace is the explanation know very difficult, endure the psychological torment, desperately toward the goal to go forward; Zen is to mean calm, do business has undulating, to have such a fix the realm. Behind the diligence, wisdom, actually speaking is a meaning, these and do business are interlinked. "Lee originally in a big enterprise to do vice-president, also did Angel investment, this venture, their own wholly invested, in fact, the company in the first six months did not spend any money, but always make no money to let him very anxious." "Because you are in business, want to have cash flow, to have profits, so very very anxious, impatient that mentality." "The message woke up at the critical moment, Lee, who has remained on his phone. "This actually told me to do a business spirit system, such as in the face of fame and fortune to stop, calm and calm mentality, knowing that there are difficulties, can endure setbacks towards the goal forward and so on." "Later a friend with Lee Chat, help him to do analysis," he said you before big Enterprise, do macro, do structure, do investment, no problem, now you start your own business, the process is to let you make up your own business this lesson. Nothing, no one, no experience, step by step. "In the company's business, Lee consciously use some Buddhist things to promote corporate culture." "For example, emulate, do not be good at small but not for, with an equal heart to treat people, things and external things, with the diligence of the heart to treat you to do the work." Lee said that he did not have a deep study of Buddhism, but these simple truths can benefit people. Lee also paid great attention to taking the initiative to meet entrepreneurs with the same beliefs. He bought a lot of Buddhist books in the company and sent one when he met people. A long time, but also gradually accumulated a lot of friends, we often drink tea exchange and exchange, each other very helpful. Beijing Huitong Hui Li Technology Development Co., Ltd. Hu Xiaolin also believed in Buddhism, he was once suffering from severe anxiety disorder, and ultimately with the wisdom of Buddhism, adjusted his state. Hu Xiaolin in 1993 when the real estate began to heat up into the industry, every day in order to win the government leadership and customer's favor, run before running please eat, relations. "At that time, China's business environment is like this, we all hold the mentality of quick success, want a meal, a bottle of wine, a abalone to solve the problem." As to how to grasp the quality of products, how to operate, no one cares. "Early in the real estate industry, a lot of black-box operation, Hu Xiaolin into the industry, the beginning did not do well, and the whole business is not in line with the business, a long time, he found his whole person completely changed." "At that time the staff were very afraid of me, I was so drunk that the driver sent me home, pulled up and didn't dare to wake me up and get off home., the big winter outside the car until two or three o ' clock in the night. Employees can hide from me how far away, do not want to sit with me on the elevator. "Hu Xiaolin said. It was then that he fell ill. In the 1997, Hu Xiaolin found himself in a state of physical and mental illness, and later diagnosed with anxiety disorder at the Union Hospital. From 1997 to 2006, Hu Xiaolin has been taking a lot of medicine. By chance, Hu Xiaolin touched Buddhism. When he realized the truth of "causation", he felt relieved. "No longer lie, no longer drink, no longer eat meat, did not say that drinking is because, money is fruit." His body slowly began to recover. 2007, Hu Xiaolin decided to change the past to do business thinking, he used "disciple rules" concept of business. Summed up is "Thanksgiving", "rehabilitation", and speak responsibly, their company can not do things, it will not be fooled. His current company is heating business, selling a wall-mounted stove. At first Hu Xiaolin was not very confident, but two years of time proved him right. 2007, the sales of Huitong rose 30% to 40%, 2008 Beijing Olympic, the company did not work for six months, still sold to 25,000 units. Even he was amazed at himself. 2008 financial crisis, Hu Xiaolin did not give the company layoffs, pay cuts, reduce benefits, but to the staff rose 30%~40% salary, according to the "disciple rules" in the sentence: Where to take and, you have to tell, and the appropriate, take less. Die once, know what you want robust founder, today Investment Chairman Hebo had participated in a "shipwreck game", let him see a lot of things, also know what they want. "He made you die in the kind of environment, the lights are all black, so you lie in the ground, completely black." The mentor said, Hebo you're dead, you're being put in a coffin. Then it was the sound of the coffin. He said Hebo, you did not say last month to accompany parents to eat, you do not want to travel, now you have no chance Hebo, you die. Hebo said, at that time, he suddenly understood a lot of life in the fundamental things. Wow! This time suddenly feel that they are really dead, and then think, they have a lot of plans did not have time to do. Each of us has a lot of things to do, there are many dreams, but it is a day to push one day, that is to finish the present thing can do, and finally have no chance. In such an environment, I suddenly sober up, what I really need is what? Do you want to make the enterprise bigger and make more money now? If this continues to repeat, what is the result? After the wreck game, Hebo decided to sell robust. "100% of entrepreneurs are suffering from psychological problems, 80% of the entrepreneurs long-term insomnia, and even anxiety to a certain extent, suicide attempt, there are many." "Poly into Chairman Liu Songlin, because work reason, contacted many entrepreneur," many people are patronizing the external ability growth,Lack of mental growth. "Jingwei Founding founder Zhang Ying also once told the" entrepreneur "magazine reporter, he saw some entrepreneurs, because the pressure is too big, mental state is not good, to rely on drug control. Because of this, today, many organizations have set up a variety of psychological classes, Chinese studies classes, meditation classes, for entrepreneurs to conduct mental model counseling. Hebo's shipwreck game is experienced in this kind of psychological counseling class. Liu Songlin himself has also encountered a psychological crisis. 2005, Liu Songlin 24 years old, he founded the group has 18 companies, the peers around him as an idol. At this time, he found himself "out of the question." When he was driving to the 18th company, he felt that he should have opened more than 20 of them; others said his speech was wonderful, and he thought it was just too much, and even thought, "It's too bad." And, at that time, is catching up with the original team internal strife, this anxiety and pressure so that he once saw the customer after the end, a turn to faint in the ground. Go to the hospital to check, what is not the problem, he in a foreign friend's recommendation, took part in the Beijing Hai Wen Training School applied Psychology course. "At that time, I do not know how to appreciate themselves, and will not appreciate others, because the lack of appreciation of other people's ability, this will actually give a company team brings great pressure." "Liu Songlin's career is now better, in the early 2010, the company received Lenovo nearly billion investment." As easy as he is, there is also the beginning of this article, the founder of the Century Electrical network Zhiquan. November 2010, Zhiquan 80% of the company's stake to 48 million yuan sold to Gome. For Zhiquan, the worst time has finally passed. He's also under pressure, and Gome has given them a 1 billion per cent revenue in 2011, a small pressure on a team that has been hovering at 200 million or 300 million per cent last year, and that all branches have asked for a raise for the brothers below, but Zhiquan that This pressure is not the same level as last year's pressure. Zhiquan feel that entrepreneurs bear various pressures, is a process of enterprise development. On the last day of 2010, he sat in the office in Ru Gulu, Beijing, talking about the hardships of a year ago, very feeling. "This is like the college entrance examination, at that age period pressure is huge, but finally we all walked out and went to another world, look back, should feel very happy, because experienced the college entrance examination, our mind more mature." Do business is the same, spell in return to look back, you will feel that their mind is mature, compressive ability, and now I feel that the big thing is that I was miserable? "His wife was pregnant in 2010 and he's going to have a baby this year," he said. (Lee in the text is a pseudonym)
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