The importance of website content of enterprise Network Marketing

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The advent of the network era, prompting more enterprises have put into the network marketing team, build beautiful website, do promotion, do seo .... For a time network marketing everyone do, a fiery strength past, the money is not a few. Why Network marketing is not successful? Many reasons, others do not say, today I am here and you say that one of the important points, but also a very fine point, that is the site content updates.

Web site is the business card on the Internet, but also a customer to understand the window of the enterprise, but also an important carrier of enterprise network marketing, a site of good or bad and dead and alive can reflect the success of a business network marketing. Search engines are not interested in dead sites, not to mention the people, let alone customers.

The author of the survey found that a lot of network marketing results of poor corporate websites, most of these problems exist:

1.FLASH, the picture content is too many, the visit speed is slow.

Many enterprises decided to join the network marketing, thought to make a beautiful site on it, so ruthless hit the money built a sophisticated flash site, not flash. Yes ah, flash how good ah, beautiful beauty, dynamic full, more pleasing ah.

But the website speed is too slow is the Flash Picture Class website's big mishap, a large number of flash and pictures seriously affect the speed of the site's access, so that many visitors need to wait, perhaps the original intention of the station is to establish a good image, but it backfired, and so on the process has let a lot of visitors interest and goodwill greatly discounted, Maybe some of them don't want to wait any longer.

FLASH, picture search engine performance is a big criticism, the purpose of building a website is to let more people visit their own website to understand their information, and then achieve marketing purposes. A new website launched, it is impossible for everyone to know your site, perhaps through business cards, Word-of-mouth transmission and other means, some people will know your site, but this is only a few, most people or through search engines to find corporate information, search engine performance, nature can attract more people to visit, Giving visitors a good user experience is especially necessary!

2. Content simple, long-term not update.

A lot of content on a few sites, content is too simple, a few minutes to browse through all the content. Less content, I would like to make visitors interested in the content is certainly very few.

Site content is not updated for a long time, last updated or a few months ago even a year ago. Search engine for long-term not update the attitude of the site is: You do not update I do not come. Search engine spiders Even so, not to mention people, there are visitors can not help but doubt that the site is still someone tube it? No one wants it, does it? It is normal for visitors to have such doubts and not to call.

Aiming at these two disadvantages, the author puts forward two suggestions:

1. The marketing value of the website is more important than appreciating value!

Building a website should be a marketing-oriented site, as long as the overall beauty of the site, layout concise and reasonable, fast browsing speed, function is sufficient, flash again dazzle, the pictures can only give people a momentary pleasure, soon people will fall into the slow pace of distress. The purpose of the website is to realize the network marketing of the enterprise, do not let the website become the vase decoration, because the website's marketing value is more important than appreciating value!

2. Keep updated, enrich the content of the website, let the website live!

Content rich, often updated site, people and search engines like, do not think that the site is finished, in fact, this is really the beginning. Please operate your website attentively, keep updating, enrich the content of the website, let the website live, let the visitor can't leave your website!

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