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The heat of Weibo is a bit whirlwind, a night of micro-blogging on the fire, some people do not see the potential of Weibo, such as Sohu is because it did not do a good job in the early development of micro-bo, but blamed the senior leadership led to the chairman ordered resignation of the serious punishment, visible micro-bo business prospects are how tempting, From this, some people began to question the social type of Web site will suffer from the strong pressure of micro-blog and run into difficulties? This worry may be a bit unfounded, such as domestic social networking sites such as everyone and happy are already on the market, indicating that their profitability is also very strong, and did not suffer from the rise of micro-blogging what impact!
Now there is an up-to-date survey of usage data on social networks, At present, there are about 450 million netizens in China, among which there are general people who are still supporters of SNS website, at present, the number of Web browsing per capita is much higher than other forms of network applications, from this data we can see that the intersection of micro-Bo and SNS is not very obvious, so will not cause any impact on SNS site, SNS is more concerned about the friends around, and Weibo is more reflected in the celebrity! So social networking sites have a certain future!
Since the social class website can help us to obtain the profit, then we must learn the network marketing in the operation process, but for the educational class Network Marketing core element is wants from the detail to grasp, below we summarized several network marketing details!
One: How to achieve accurate marketing goals
If you want to sell the product, at least find someone who needs it. Otherwise you're on the street. By broadcasting in the form of a lot of audiences to hear this information, and then these people according to their own situation to buy, compared to find the precise marketing of the people, usually spend the least energy, At the same time the possibility of success is also the highest, so for SNS social networking site, the best way is through the target group of network Marketing! So how can we find the target group? There are usually three methods, one is to promote your product to your friends circle, and then use friends to find accurate users; Second, through the long tail keyword search, so that you can bring the needs of users; The third is when you have a certain popularity site will let users take the initiative to find, like everyone and happy now!
Second: From the details to create their own network marketing core
1: Embodied in the details of the avatar, each social networking site will allow users to upload a portrait, then we can use the PS method of their own site propaganda or URL to the beauty of the picture, is usually not objectionable, but also can play a marketing effect!
2: Reflected in the details of personal data, we can use their own information to let more people know what they want to sell products and the company's basic information, so that others can be very accurate positioning your purpose!
3: In the details of the log sharing, the log is certainly an important platform for our publicity, but this platform is not your place to send pure advertising, if you have been sending some of the SNS Web site does not help the advertising log, it is likely to be your account to screen out, so the content of the log must have to help readers to do, For example, you are ready to promote health care products, then you can write more health knowledge, and incidentally add their own health care products publicity, so that people do not feel disgusted! In addition to the classification of the log to be good, or you send a life class of the log, but put on the entertainment category, then you can not get the effect of precision marketing!
4: In the friend evaluation of this detail, in the SNS website has the function of mutual evaluation of friends, then we will be able to add a bit of friends in the evaluation of their own products to promote information, so that more people realize that our products, at least to help improve product visibility!
5: In the details of the fun vote, I believe that everyone will play in the SNS site fun vote, often launched a fun vote will get tens of thousands of people to participate, then we can through this kind of fun vote, set up soft advertising content, so as to inspire more people to participate, such marketing effect is very good!
In fact, the network marketing is not so difficult, it is rare that we do not find the details of the vision, as long as we can experience in practice, then the details of the marketing way you will certainly be able to carry forward! Source: http://www.balupu.com Eight Shop site original starting, reproduced please keep.