The method of optimizing Network marketing oriented website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

To make the enterprise website has the marketing function, the enterprise website should consider the website optimization (SEO) at the beginning of the design, "The network marketing is a systematic and overall work, including to the user's optimization, to the search engine optimization, to the Operation maintenance optimization", thus, The ultimate goal of Web site optimization is not only to make the site ranked before such a simple, for the site's designers, site optimization to take into account the entire site's columns, functions, structure, content, layout and other comprehensive causes, for the site's users to say, the optimization of the site should take into account the Humanization In order to facilitate the user to find the necessary information quickly, for search engines, site optimization should pay attention to the site code tag application, site keywords and content selection and so on. Here with the Flying Network Marketing planning agency website As a case, is that I used nearly two weeks to complete the information class site, the site using Div, the overall concise, primary and secondary trenchant. In every stage of website construction I put the website optimization in the first place, the specific operation:

A, the technical level of website structure.

1, static content is more easily indexed by search engines.

On the homepage of the website, the nine Business services include network PR, crisis PR, network pushing hands, news marketing, etc., all adopt static page form.

2, the site is best to use div style nesting.

The main disadvantage of div is that there will be incompatibilities in different IE versions. I used *+html (IE7.0) and *html (IE6.0) and other labels to adjust the Web site CSS.

3, each page to use different headings (title).

I've added different headings to different pages, and other pages have added a different title depending on the content.

4, seriously edit the website keyword and introduction.

In the Flying Network Marketing planning agency site for each of the different service items I have edited different keywords and introduction content. such as: Network PR, search marketing and so on.

5, the key text in the column is shown in bold.

Because the main content of the agency's website is in the service project, so the important content in each service item is shown in bold.

6, the article's keyword distribution to average, control good density relationship.

The first paragraph in the body will appear with the keyword. As you can see, there are keywords in the page header (head tag), the middle part (the body tag) and the bottom of the website (here I define the foot tag).

7, the picture and the media code must have the Alt\comment label.

such as the contact page of the case site pictures, are effective use of the ALT tag.

8, each page should have the link between each other.

such as in the site level two page I also put the network marketing related business, and the home page echoes.

B, site Promotion

1, targeted in the industry-related sites to publish information on the site.

For example, Baidu Encyclopedia in the appropriate introduction of flying network marketing planning agencies, will be more conducive to the site included.

2, blog, email, forum release.

3, network marketing related, including RSS marketing, soft wen marketing.

C, station functions

Highlight the site focus, content and contact the way at a glance, to have interactive design, visitors can timely put forward their own needs, pay attention to human nature, so that users more convenient to find the information needed.

Flying Network Marketing planning Agency website Design focus is not how gorgeous page, how gorgeous flash animation, it is more focused on a number of information content of the display, the overall site neat, exquisite, user-friendly browsing, and added online chat function, user-friendly query, feedback.