The outbound travel market has become the new focus of OTA (online travel booking business)

Absrtact: In the airline ticket, the scenic spot ticket as well as the domestic hotel reservation business because the price war profit is increasingly weak, each year in the big increase outbound travel market has become the OTA (on-line travel reservation business) New focus. Yesterday, Beijing commercial newspaper reporter Ploy Dragon Net learned, art Dragon net

In the airline ticket, the scenic spot ticket as well as the domestic hotel reservation business because the price war profit is increasingly weak, each year in the big increase outbound travel market has become the OTA (on-line travel reservation business) New focus.

Yesterday, Beijing commercial newspaper reporter Ploy Dragon net learned, Yi Long network launched the domestic first global hotel reservation app. According to the director of the Art Dragon Network, from the three major tourism market prospects, the fastest growth is outbound travel. Data show that in 2010 China outbound travel reached 57.39 million people, an increase of 20.4%, 2011 This number reached 70.25 million, the growth of 22.4%; last year, China outbound travel has reached 83.18 million.

Not only is the Yi long net in the Overseas hotel reservation field to make the movement. Recently, Alibaba also spent tens of millions of dollars to invest in poor tourism network for its outbound users to lay the foundation. At the same time, the European website Hrs Global Reservation network also recently set up branch offices in Beijing, will focus on China's outbound tourists.

According to industry insiders, domestic OTA dabble overseas hotel reservations mainly include: With overseas OTA sign cooperation agreement docking Hotel resources, and Marriott, Hilton, Shangri-La and other well-known hotels signed. At present, art Dragon Nets borrow the parent company, namely the world's largest ota--expedia resources in the market leading, Ctrip, poor travel network followed; Hrs in the European hotel market for many years.