KeywordsApple mobile Internet price smartphone this year
The field of intelligent terminals, the recent patent dispute, Android is the intersection of all disputes.
In March this year, Apple filed a petition with the ITC (US International Trade Commission) to charge 10 patents for infringement by HTC, and to increase the patent to 20 on July 11. As of this article, the verdict has not been announced.
Android's other big rival, Microsoft's move, is "drastic", they start from the Android camp's most powerful terminal manufacturers, frequently to the end of the manufacturer for patent fees, recently, Samsung out of each mobile phone 15 U.S. dollars high price, its purpose is not only to estimate the patent fee itself, It is more likely to undermine Android's openness and innovation and its cost advantages.
Software giant Oracle is more "straightforward" than the previous two, suing Google last August to accuse Google of violating the company's patents by using Java-related code in its Android operating system. Oracle has asked Google to compensate for 2.6 billion of dollars in economic losses and stop the infringement. July 13, the latest progress, the Northern California Federal District Court Judge William Alsap issued a statement questioning Google in the knowledge of a partial infringement of Oracle's Java patent rights to develop the Android system. Some media expect the case to be closed soon.
There is no doubt that the Android chain is in the midst of a series of patent troubles, but from another perspective it is the inevitable result of the open operating system and the new business model that violates the traditional business model space. Beginnings "not to be envied by mediocrity". Android became a "target" and proved to be too popular. According to statistics, this February to May, the U.S. smartphone market Rim lost 4.2% market share, fell to third. Apple iOS grew 1.4% and the momentum slowed, with windows at fourth, a total of just 5.8% per cent. Only Android Market share rose 5.1% to be ranked first. In the first quarter of this year, the iphone, with a 18.7% per cent market share, ranked the world's second largest smartphone, but it grew only 1/3 of Samsung and 1/2 of HTC. At home, Android is also a great catch up, not only HTC, Huawei, Samsung and other comprehensive flowering, ZTE V880 in the end of June has achieved the success of the Japanese sales million.
So does the success of the Android phone benefit from its infringement of other manufacturers ' patents?
Before the court ruling, the author is not good to jump to conclusions. However, it is noteworthy that the entire ICT industry, the patent pattern is complex, no one is a simple pay, nor who is a simple beneficiary. Apple, for example, in early July this year, the ITC decided that Apple violated the video game graphics chip maker S3graphics two patents. And the owner of the company, HTC Chairman Wang, a few days later, she left the right hand down method, let HTC become Apple's plaintiff.
In fact, in a fast-changing communications market, patents are only a tool for market initiative, the impact on consumers is the key to the final decision.
Just three months ago, the author became a mobile user of Android (HTC), and for the past few months, the biggest attraction of Android, compared to other options, is not free and cheap, but in fact, after operator subsidies and market promotions, Many other smartphones are also available at a lower price. But there seems to be an infinite number of possibilities behind Android: in hardware, from high to low, there are countless terminals to choose from, unlike Apple, which is more stable and free to upgrade systems, especially the service-oriented business model of post charging, Also make consumers have a real sense of access to the internet age. Coupled with an open industry chain, attractive prices, increasing applications, unlimited and rarely limited innovation space ... The combination of all these factors coincided with the PC's defeat of Apple's Macintosh, a decade after IBM, HP and Compaq PCs took over the computer era pioneered by Apple Macintosh, and it was these features that made two of small companies, Microsoft and Intel, springing up. So will the Smartphone dynasty, pioneered by Apple today, follow suit?
In any case, the mobile Internet will create a new business model in which industry is looking for new rules of the game.
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