The similarities between Laozi and the soft text

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Lao Zi surnamed Li, is China is also the world very famous thinker, so that later Taoist school, Taoism, Lao Tze as a Kaishan Zushi.

Readers will ask, when I and the soft text of the relationship, Murphy is the Chinese soft Kaishan Zushi industry?

Not also

I think that all things, the most embodiment of the "way" is water, so, Lao Tze said "on good as Water"

Oh, this sentence is not to encourage us to go around watering.

The most shining of Laozi's Taoist philosophy is the most important thing I said:

Lao Tze said: "The world is a weak in the water, and the Mighty Mo can only first

It means that there is nothing more fragile than water, but there is nothing that can beat the water.

The real role of soft Wen is also in this

Laozi's thought expensive "spirit" and "soft", the same, good soft wen is the most important embodiment of these two points.

Soft, to be able to detour, can bypass, can penetrate, nothing can be blocked, because the weak and unimpeded channels, the same, the brand can use the soft text and more smoothly into the hearts of people.

Lao Tze said that water can "live in good ground, heart good, to good days, words good faith, good governance, good can, move good time"

Weak text depends on the environment, according to the environmental changes to decide when hair, where hair, how hair, hair should have value; the content of the article should be as deep as water, and the contact with the reader should be as soft as water, talk to be as sincere as water, logic should be as orderly as water, the value of the article as water to solve many problems, When sending, be like water standby and move.

Lao Tze also said: "Good if the water, water good things without dispute;" To fight for the "

Similarly, write the starting point of the soft, the starting point should not be to and others contend what, Rob what, but to give what, first help others what, the result is, "both think people, have Yu You, both for people, have Hudo." "The more you give to others, the more you reap," the more you want to take, the first you will be.

Good articles, first of all, for readers, users create value, so as to get the reader's approval, and promote the sale of your products, "website Business planning operation" Cheats is because of that introduction and sold it, where, what people can sell it, is not, first of all, in Wang Yihui's article for users, For the reader to create value, get their approval, then there is the sale of this book, (I hope that the truth will not incur everyone's disgust, write articles to try to avoid their own good, because this is and Laozi's wisdom to deviate from, Lao Tze said, the sea can become the ultimate destination of all rivers, Precisely because of the posture of the sea, the position is the lowest. Similarly, humble people are often more recognized and embraced by people. Looks like I'm still young, huh?

Any marketing nature of the article, first of all, from the importance of your users start, pay attention to your users, create value for them, and then strive for their recognition, otherwise, even if your soft wen hair momentum again fierce, and no one to buy, because this has deviated from the essence of the soft text.

Whether it is in the ladder network or some other websites, occasionally will see some soft wen, some let us heartily praise, some actually dare not compliment

Too much soft Wen should not be called soft wen, can only become spam ads, neither like the article nor like advertising, not the East copy West copy and then add a fox kind of things can be called soft wen

Soft Wen is not the author of the pen soft, but to let the reader's soft hearted

To make the reader soft hearted, the author's heart must be sincere, only sincere communication can easily resonate

This is a good soft text for the reader to soften.

With strong strong, this is tough, hard advertising, requires you have a very strong strength, can overcome the target user's anti-interference ability

TV plug ads, OK, I change the channel; you put me on the ad, OK, I'll throw it away when I turn around. Newspaper ads?

If the head-on, it is necessary to use greater strength, indiscriminate bombardment, otherwise, difficult to have a large effect, a lot of advertising costs, it may be wasted, brain platinum when the original promotion, attaches great importance to soft and hard combination, soft infiltration, latent, and then hard advertising bombing

Heng's ad is typical of indiscriminate bombardment, as well as many of the ads of the Procter and Gamble Company,

To achieve is you can not hide, can not avoid, your brain as long as the opening of the contact with the media, a contact with the media is a bombing, until you submit, the final bombing of the arms charge or you want to take, advertising is until the user thoroughly served, and the bombing will be obediently to take out arms charges, otherwise can not rest, not to achieve the effect , the arms charge is to hit oneself on the head of, hehe, joking, unless you like Bodhidharma teacher like the wall for several years, so what advertisement all take you can't

And the general small and medium-sized entrepreneurs, is not so strong way to go head-to-head, so it is best to use a flexible approach to achieve the goal.

Soft wen such as water, such as Taoist thought, the highest state is not any obstruction, and the direction of their own goals, how often write soft wen friend, you write something to meet the reader's resistance, if encountered, that the soft text is not the essence of ice is not water.

Water can be Congfong according to the environment, no force can stop

The best soft text is not read by the reader is a soft article and disappointment, let the reader disappointed, explain the effect of the soft text is counterproductive, not only can not bring flow, outside the chain, but also may make the reader nausea, and even contempt, so that the brand image is undermined

The state of soft wen is breeze, silent, and its music

Good soft wen, the reader will collect, recommend out, spread, wildfire, a good soft wen is a nuclear bomb, more than 100,000 dollars to promote the cost

Who will write the soft paper?

To be able to write a good soft wen, must have 2 basic quality of people, the first planning ability, understand the target user group characteristics and target market, soft is also a weapon, must know the enemy;

After the soft writing is written, also want to release, ladder net Gold member repeated in the comments on the soft Wen said: "To do a snack than sucks do 10 to the effect of good", unlike I now write essays, think of Where to write, also not much scrutiny, hehe

Ladder site Planning team also undertook a number of soft text business, note that our article in the release, must not be paid, if the release also pay, then, is it not advertising?

Soft wen to achieve is more win, so, both readers like, but also the media like, and finally happy

Some people think that soft is petitions.

To achieve the ultimate soft wen, is not to hide the needle, all the words are unaware of the day into one,

You want to jump out of a needle from the inside, maybe the whole building will come crashing down, if you must find the inside of the needle, then the article inside the marketing component must be a masterpiece the finishing touch of that part, if not this eye, the dragon is not flying up

Soft article title, is to attract the attention of the first step, so that the reader can be appropriate to the point of electricity, to a point of stimulation, information flooding the era, go to where are a lot of articles, you are not beautiful, who will find you?

For example, the title of this article: Laozi and Soft wen, I believe that the click rate will be several times higher than the other topics

Soft Wen in a number of areas to create a miracle, on the internet, soft communication faster, and through the role of the chain, can quickly upgrade a website, if you can use good, I believe the next network Marketing wizards is you.

Some people say that the soft effect is not as good as before, we have to say, your soft wen must have not written well, because too much soft, many low quality, so that people queasy soft, has been early to let the reader have immunity, so, we have to write soft wen, then, the value of this article itself, Readability and other advantages of the Shining white light, we must let the soft text itself hidden in the corner of the dark without a trace, so that the user's appreciation of the content itself, far beyond the defects of the soft text itself, readers may smile at this moment, to help you reprint

Ladder nets silver members alone to lose said, "third, such as soft text with the Web site, the second soft text with QQ, first-class soft wen was top", this sentence is very classic, in Tntbbs also have a lot of the article, these articles are the first quality is very good, quality is very good article, even if the beginning is advertising, Can't cover the light of the article itself.

Good soft text generally has the following characteristics:

1 good-looking

The headline hit rate is the woman's head rate.

Can make the reader smile or can't wait to read the full text, don't let people see your ads at the first sight, to let people see their feet from the beginning, still praise you as a big beauty, and then to your wrist on what brand of the table to have a good feeling, and even to your notebook computer displayed on the page interested in ...

2 accessible

Easy and interesting reading, simple and easy to remember understanding is easy to respond, speaking of this point is still a bit ashamed ah, some of my posts to the ladder network rarely respond, now go back to the good, found that the response rate of the article, have a simple and understandable features, and those obscure articles, early sank to the bottom, Also early to be forgotten by the reader, perhaps hundred have studious young people up, and then pay homage ~ ~ (*^__^*) hehe ..., the so-called highbrow is also

More advantages, capacity in the "good soft wen is how to refine into" this article, the topic of too much content, too long, limited time, hope that readers forgive

Notice: Recently wrote: "The site to take off the critical point in the end where and how quickly to arrive" is nearly finished, and strive to get out and share with you, if you have this experience and ideas, welcome to share

Wang.yi.hui@163.com

One more word: friends hope I do not busy, can spare time to share some, I also hope to take a good head, every day as far as possible to make time to do a little communication with you