Three suggestions on improving effective conversion rate of website

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People do Web sites to make money, but some of the optimizations for search engines pave the road to profitability. Now many webmasters also think that optimization is to improve the ranking of keywords, this is a big mistake and wrong. The purpose of the optimization is to make the website have a large number of customers, so as to achieve the profitability of the site. And the keyword ranking and site traffic is the premise of the site profitability. I don't say much about how to improve the rankings and traffic of the website. Some sites per day IP tens of thousands of, but few customers, and some sites IP hundreds of, but a lot of customers, which is the flow rate of conversion in the mischief, today our focus is how to put your site traffic effectively into your target customers.

How to improve the rate of conversion of Web site traffic?

First, we have to solve the problem is the site's user experience, "user experience" as the name implies is the user can be in your site quickly find what he wants to find. This is the user experience. Of course the user experience is directly related to your website design. Here are a few factors that affect the user experience:

1. The website has the speed, the user after the point opens your website to open in 10 seconds, because the person's Internet waiting limit is 10 seconds, in 10 seconds if your webpage has not opened, that user certainly will close opens the second website.

2. Web design: Web design to humanization, according to People's visual sense to design, including color and picture matching, do not let the customer's visual feel tired. The structure should be clear, the page should not exceed 3 level.

3. Content this is best not to appear typos and content duplication, to stand in the user's point of view to add content.

Second, the authority of the website:

I have a friend of a website is to do a tutor, and his website design and one of the authoritative organization of the site is very similar to many customers think his site is that very authoritative tutor network, so the conversion rate is very high. Because this can improve the authority of the website. I am not talking about encouraging people to deceive users, but we can learn this way.

Three, long tail keyword flow:

Long Tail keyword Traffic although very few, but search users are most of your target customers, a very simple example: for example, a Web site is selling mobile phones, he mainly make mobile phone wholesale, if his key words are mobile phones and have a good ranking, the word to bring the flow although many, but can not bring him a very high conversion rate, if A long tail of his site is also a good place for mobile phone suppliers, so the effect is different because the person who is searching for the phone provider is his potential client. So in doing search engine optimization, can not only consider the target keyword ranking, long tail word ranking may be more important. So we don't just stare at the hot search terms while doing the optimization.

Finally, to remind everyone is: this is a long and monotonous work, you webmaster any heavy and road far ah! More information http://www.jiajiaogongsi.com qq:76102953