Today's headline Zhang Yixi: "Code Nong Otaku" venture has failed 4 times

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

After four defeats, the fifth time he made "today's headline". By editing the news, he biased the code to recommend the news.

As a programmer, Zhang Yixi and a bunch of "code farmers" wrote tens of thousands of lines of code for today's headlines;

"Today's headline intelligence level can only be 30 points."

Employees have a common understanding of the Zhang Yixi: A little hobby of "yard farm otaku."

Zhang Yixi listened to very wronged: I have hobbies, my hobby is to get information!

Zhang Yixi, who calls himself "heavy information acquisition", reads twenty or thirty newspapers a week in junior high. From the local newspaper to "People's daily", as long as the word he will not let go, even the newspaper raphe will be carefully read. No matter how busy he is now, he reads 100,000 words a day.

2012, the 8th year of Zhang Yixi University, before the 4 "restart": from the development of collaborative Office system failure to the "cool", and then to close the "rice", give up "99 Real Estate Network" ... Also this year, he decided to come again.

"I found that the Internet has developed to this day, the way people get information is still behind!" In Zhang Yixi's eyes, although there is a huge amount of information on the Internet, it is difficult for people to find the information they want.

As a result, "Zhang Yixi" led more than 10 engineers, taking three months to develop the first version of "Today's headline"-As long as users bind social accounts, "Today's headlines" began to analyze the user's social data, find the user's interests, and then recommend the user may be interested in the information.

"People rely on editing to select news, we rely on algorithms to recommend news." "This is not a small series of clients," 2 years users from 0 to 140 million, the monthly active users up to 45 million.

But in Zhang Yixi's view, "Today's headline" Intelligence level can only play 30 points. To perfect the recommended algorithm, Zhang Yixi recently interviewed dozens of programmers a week to find talented people.

The logical Thinking of "Program Ape"

Zhang Yixi Such people, the industry called "Program Ape." In fact, "program Ape" is a nickname for programmers: They have a human appearance, but behave strangely, willing to communicate with the computer, but poor communication. But they, like ape-man ancestors, understand the needs of the human heart, and then use code to make life more humane.

June, "Today's headline" Melted to 100 million dollars. However, Zhang Yixi still maintain the original habit, work "standard" or T-shirts and sneakers, only to attend public activities, will dress formally.

Based on the "program Ape" logic, Zhang Yixi also set a number of "wonderful" rules.

For example, as long as the walk to work not more than 20 minutes, each month can get 1000 yuan room.

Another example, the company provides free meals, full-time chef also have a stake. Zhang Yixi calculated, go out to eat back and forth to one hours, eat in the company 20 minutes is enough, while eating can talk about work. The chef, who took the stakes, worked very hard at cooking.

The time of the entrepreneur is not energy consumption on the road, should spend in the office--in Zhang Yixi view, this is necessary. "Really, these experiences can be replicated in all startups. ”

For life, Zhang Yixi also implement data management. After repeated tests, he decided to sleep seven hours a day--less discomfort and more waste of time.

About myself, Zhang Yixi scrupulous, "My thirst for money is not strong, but I am interested in technology and products." Oh, I also like to do a challenge. ”

The difficult transformation of "program Ape"

This June, Zhang Yixi will be remembered for life. He first happily announced the successful financing, in the twinkling of an eye again encountered the overwhelming question. "Plagiarism", "News Porter" of the accusation, hit Zhang Ming unprepared.

After the big event, his first reaction is not to visit the "enemy", but a puzzled face to ask his colleagues, "they say and we do seem to be different, why is it against us?" At that time, "Today's headline" "Code farmers" everywhere, but no one responsible for public relations.

Zhang Yixi is still in the circle of Friends "spit": "Today's headlines do not speak for themselves, today's headlines can see today's headlines negative links ... Even though the headlines are hundreds of millions of users, they can be pushed across the country in 1 minutes, though sometimes very angry! "

Many friends remind him that the CEO does not do so!

At this time, "program Ape" CEO Zhang Yixi began to adjust mentality, try to communicate with the outside world, determined to "become a public company."

Later, Zhang Yixi's circle of friends did not spit, the change to dig people job-hopping: "To the most controversial companies, do the most challenging job: products, technology, public relations, law, all!"

This used to "reason" of "The Program Ape", began to learn to "talk about business."

Now the controversy over "Today's headlines" continues, but more and more media are working with "today's headline".

"There are a lot of disputes, but most of them end in partnership," Zhang Yixi, who is still so fast, has a much calmer tone: "We have a cooperative foundation with the media, they produce content, we distribute content-it's upstream and downstream, not competitive." ”

"My desire is to give everyone a portrait of their interests and needs, to make accurate recommendations, and to let ' know better '," said the statement. "