Top three key steps for a good site

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We do the basic goal of SEO is to get keyword rankings, and has a good ranking, especially in Baidu rankings. With ranking will increase flow, improve conversion rate, achieve sales. So how do you get a good ranking? Today we are reading three key steps for good rankings.

First, the title contains the main content of the page

The title of the webpage is to tell the user and search engine this page main content is what, search engine in Judge a webpage content weight, headline information is one of main reference.

Page title is a summary of the main content of the Web page, search engine can quickly judge the theme of the page through the page title. The content of each page is different and each page should have a unique title. The title here refers mainly to the contents of <title> </title> in the meta tags.

Baidu suggested that the title write:

Home: Site name or site name _ provide service introduction or product introduction

Channel page: Channel name _ Site name (column or category also similar)

Article page: article title _ Channel name _ Site name

For the above page title information, I think the initial site can put the website name in the end, such as the site has a certain scale or a certain popularity can be mentioned before.

Note the key points:

Page titles should be unique.

Title to the subject of clear, concise, not listed with the content of the Web page is not related to information.

User browsing is usually left to right, and important content (keywords) should be positioned to the left of the title.

Ii. Good content Construction

Content for the king has always been the core value of the site, but the content of the site rich and diverse, is to be around the core value to serve the site, but also easy to identify the search engine. The content of the website first is to face the user, the search engine is only a website's ordinary visitor, can satisfy the user demand original content to be essential.

Content construction to conform to the theme of the site, such as my site is a website about SEO, you can not put a bunch of beautiful pictures, in addition to waste server resources, the core value of the site will not have any help, see beautiful pictures of people, will not be interested in SEO.

Content must do a good job anchor text, anchor text refers to the use of the descriptive text in the link, it is mainly used to guide users to read, to help users better understand the content. This anchor text may point to your site or point to other sites, and must be useful for reading content. It's possible that users come to your site via anchor text links from other sites, which is a reference to the Web page description of the search engine.

Image content is not crawled by search engines, must have a text description. The text in the ALT tag allows the search engine to quickly understand what is contained in the picture.

For the site's votes, comments, messages and other content to make full use of, but there is a quality problem, to be screened, search engines can also be judged by these content. Think of some spam comments or spam messages on the site is very unfavorable, must be cleared away. Although the more comments the better, it must be based on the content of quality reviews to enhance the quality and weight of the site.

Third, obtain the user's recommendation

Since Baidu launched the Thumb sharing function, we are very hot use, but also a lot of people are also in the test brush click volume. Baidu Since you are testing, everyone's actions are seen in the eye, the future of the defense will be more and more intelligent, so there is no need to do these jobs. In order to get recommendations, content must be valuable, and to meet the needs of users, natural forwarding, recommendation is not difficult.

Of course, we also want to guide users to help us reprint, in the content of the obvious location to provide share button, the user use, but also reduce the user's use costs, this site in the search engine performance has a great help.

This article originates from Xi ' an SEO stationmaster Wang Gang, the original address: http://www.3qinseo.com/963.html, welcome everybody to share the recommendation.