Use the skin of a Facebook (Fisbuck) website as a community

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Why use the skin of a Facebook (Fisbuck) Web site as a community?

1, BBS (community forum) is really a big flaw

Those who run the BBS (community forum) know the BBS (Community forum) of the "bad currency banished good currency" problem, low hand flooding will lead to the departure of the master, the decline of the community. The skin of Facebook (Fisbuck) can isolate users to a large extent and solve the biggest chronic disease of BBS (community forum).

2, can improve a lot of BBS (community forum) did not do the function

For example, centralized information update notification function, personalized recommendation, better Community friends Interactive features and so on.

These benefits are visible, plus a lot of people themselves to the BBS (community forum) strong rejection, more inclined to use the Facebook (Fisbuck) website skin to do community sites. It must be admitted that while the cloning of Uchome completely distorts the Fisbuck of Facebook's website, Uchome is a good, improved version of Community software.

But, as a non-profit community, it may be better to use uchome than BBS (community forums), but for a Web site with business expectations, a community with Uchome is no doubt suicidal. And why?

Because the skin of Facebook itself is used to make social connections between acquaintances, Fisbuck is a closed tool that is very detrimental to the spread of information!

The traditional BBS (community forum) to be profitable, already has two to prove the Broad road:

1, BBS (community forum) transform to do network media

A successful case of network media based on BBS (community forum) is almost impossible:

Sina's predecessor is a four-way Li Fang Sports Salon BBS (community forum);

NetEase's predecessor is also a big BBS (community forum), oneself in 98 also registered account irrigation;

It media class Web site, recently acquired It168,pcpop which did not rely on BBS (community forum) started? Pacific is also a BBS (community forum) started;

CSDN is also a BBS (community forum) started, the first is the programmer base of the CD-ROM technical support forum;

IT168 bought the past Itpub,chinaunix is also BBS (community forum);

Javaeye is also a BBS (community forum) started;

2, BBS (community forum) transformation to do E-commerce

Alibaba website started is a BBS (community forum), is the Ma Yun personally finalized to do BBS (community forum);

Fence Network is also BBS (community forum), needless to say;

SouFun is also a BBS (community forum) started

BBS (community forum) started a lot of internet sites, this is a bright road. Why are these Internet veterans so fearsome as tigers?

1, BBS (community forum) operation difficulty and cost is higher

To operate a BBS (community forum), Stationmaster needs very superb balance ability, and an effective Operation team, can put a BBS (community forum) operation is very difficult things, this threshold is very high, too many people want to avoid this difficulty to take shortcuts, fraud, irrigation, noisy, traffic is up, The commercial value of the community is gone. and BBS (community forum) need continuous investment, once the operation investment is insufficient, BBS (community forum) of the popularity of unsustainable.

2, the more the Internet senior people want to use the unique function of the site to win, do not fight and bend the soldiers, the more want to avoid commercial and down-to-earth operation.

People with special feelings about the Internet, often want to use their strengths as the core competitiveness, hope to use excellent site features and experience to attract users, overcome opponents, and disdain no technical content of day-to-day operations and similar to the traditional sales of marketing methods. I feel that I have such a problem, and I feel this from the comments of many people. After all, the site is a company, to comply with business rules, the operation and make money than all the day to use the killer website function to defeat the opponent more important.

And they also feel a strong sense of a point: Take a shortcut to successful Web site often business model will dystocia, 1.1 points to hit the Web site business model is logical. The above mentioned so much from the BBS (Community forum) to start a website which is not a solid operation after five or six years of success? While the 2005 scenery of the Unlimited blog sites are now closed, blog site operations can not be compared with BBS (community forum), so the birth of business model is also more difficult.

A community site that runs on the skin of a Facebook (Fisbuck) website its user creation content dissemination Way is blocked, therefore cannot succeed the transformation becomes a network media, this BBS (community forum) The first business model is blocked; its E-commerce site its users to spread the way is limited by friends, The spread of the scope is too small to form effective marketing, the BBS (community forum) The second business model is blocked. 5gme Web site to engage in network recruitment, but the Internet recruitment market water is very deep, I can tell everyone is: So far, all the vertical recruitment community has not been successful, 5gme site in the road without a commercial future, really want to recruit, not according to 5GME site now this way.

Community website do SNS website

The outlook for the Fisbuck is bright, but China's ability to Fisbuck a Facebook site is not as rosy as it seems.

Most of the community sites in Facebook (Fisbuck) are on the bandwagon, if you're interested in doing a Facebook-type community site like a Fisbuck Web site, play with it, but if you want to make a community site with a business perspective, do it yourself or don't use uchome , this is a dead-end.

There is also an interesting trend: some community sites that started with the BBS (community forum) have also started SNS and started to introduce the Facebook (Fisbuck) Web site model:

One is techweb with Uchome set up a community, this oneself feel very funny, obviously have their own BBS (community forum), also make uchome oneself Rob own user?

The other is a little more sophisticated, csdn personal space and personal blog to Facebook (Fisbuck) Web site to achieve. In fact, this skin is not important, it is important how you give community users good personalized recommendations, good personal information aggregation, good friend communication tools, these themselves in csdn personal space has not yet seen.