Yesterday in the Hong Kong Exchange to do the listing speech, Wang Feng put a ruthless words: "Blue Harbor wants to become China's web Disney." ”
This, China only then Chen said. And I'm paranoid that Wang Feng has this possibility. Because Wang Feng like a lei 3 years ago, the Blue Harbor is firmly stuck in the "Pan-entertainment" industry, but also like the 3 years ago, the smart card equipment wave of millet.
If you care about this fantasy, this person, it is recommended that you spend 2 minutes reading these 9 stories.
"One, Web Disney"
As an Internet veteran, I have participated in the company's 4 listing process, such as Alibaba (2007 Business-to-business), Qihoo 360, so that is known as "IPO specialist." But yesterday was invited to participate in the Blue Harbor in the bell-ringing ceremony, or was shocked by the atmosphere of the scene.
Listing is the dream of every entrepreneur, but also their peak in life, who does not value this ritual? So Wang Feng also brought his wife and children, but the exchange of the children can not enter, did not like the Yantan of the MO, Tesla Musk like holding his son ringing Bell. The HKEx is advised to connect with the United States as soon as possible.
Because the HKEx has a company listing every day, it sometimes has to arrange for two families to knock on the opening bell. The Nasdaq solution is to sometimes arrange for a bell to open and a bell to ring. Therefore, the opening bell of the Hong Kong exchange on the same day is actually Blue Harbor and life technology.
Wang Feng in the field, the atmosphere of the warm, screaming, whistle, there are people shouting "enlarge recruit"! The speech finished Wang Feng simply put a blue Harbor game video, finally even the life technology staff also around to come to the Wu to take photos, feel not like in the HKEx, like a chinajoy.
But when Wang Feng shouted "Web Disney", more than 30 Chinese journalists who had gone to Hong Kong were talking about it, saying whether the old king had been suppressed by the silent period before the IPO. Others say, is it easy to say?
Because, do "net Disney" only Chen Shout and shout to smash. At that time, Chen is China's richest man, the limelight no one out of its right. Why is Wang Feng?
"Two or seven years of itchy farts."
"If every listing is like the King always knocks, our clock will be broken." "The evening of the IPO party," The Night of Blue Harbor, the Hong Kong people's exchange has made such a smile.
Because Wang Feng knocks the bell that, really very hard. For this moment, he waited for seven years.
2007, Wang Feng resigned as senior vice president of Jinshan, with Mingxiang, YuYu and other people founded Blue Harbor online. Seven years of bitter fighting, three transitions. Starting from the agent game, the first transformation of client games, and then transformation of the Web game, the final transformation of mobile phone games, until last year began a big outbreak.
Blue Harbor Compare the fire game is the Sword of the king, leaning on the sword and the Dragon Sword, the light of dawn, Naruto, so that the internal laugh said Wang Feng's life is too hard, must have "swords" can be made. But Wang Feng said, "I do not believe this evil." Love Martial Arts, he simply put the big production of Blue Harbor a seven sword series: The Sword of the King, the Sword of the sky, the Sword of the hero ... Seven swords were quenched and baked.
Seven years of itching, successfully ashore. But in the media communication meeting, Wang Feng himself said: "We started playing the bad did not find the feeling, but is unwilling to play the table!" Fortunately, by a little bit of chips to win, perhaps the listing of many people to the peak, which for me Wang Feng is at most a fart hu. ”
"Four, Lei said" Wang Feng No Ceiling ""
There was a big guy who said "fart Hu" after the listing. He, is now the lei of the zenith.
Because of the Golden Hill software top of the National software boss of the famous, has engaged in office software, E-commerce and other business, and finally rely on online games only reluctantly listed, Lei natural disobedience.
That year, seek Baijun, Lei, Wang Feng and called "Jinshan three Jie". Baijun is the founder, chairman, Lei is president, vice chairman, Jinshan internal can default to this call, you think of Wang Feng's ability and prestige?
Just, clip in Beg Baijun and lei between, Wang Feng is difficult to behave. More important is the face of online games, Wang Feng want to be his own owner, so shares do not run out of business. Finally Lei also enough loyalty, put a horse.
A story, please see one of the best Chinese journalist Lei Xiaoyu wrote "Half is criminals, half is scholar". Xiao Yu a text to write through, fixed, this is still the best of the Internet to date report. By the way, Wang Feng also invited the Lei Xiaoyu to Hong Kong, he is a heavy friendship, nostalgic people. He is always obsessed with his help.
Wang Feng and Lei, is a kind of inexplicable, unclear, complicated relationship. But as far as I know, Lei said in his own words: Wang Feng is a person without a ceiling.
"Five, one of the best case of IDG"
Coincidentally, another person said something similar. He is IDG Zhang, Zhang's words are: "Blue Harbor (current volume) not worthy of you Wang Feng." ”
2007, Wang Feng took the idg millions of U.S. dollars venture capital ventures. Now it's the same as a round. After the listing, IDG returns 50 times times. If IDG does not dilute this April Blue Harbor C round financing, the return is 100 times times! Blue Harbor, is one of the best investment cases in IDG China history.
Why so many a-share company a year ago with a cheque to buy Blue Harbor, and Wang Feng did not sell. And Blue Harbor has been holding a dollar fund, high P/E, a A-share is naturally not, if the Hong Kong motherboard listing still have to wait for one year, so choose the gem first. Because he wants to give an account to investors, but also to the brothers a statement, more important, he is not convinced.
Now, the game on the phone has never been so consumed, this is the golden opportunity! Look forward again, there is the blue Sea of video game, the opportunity is very big. Blue Harbor's book cash and the listed financing amount total total 200 million dollars, can self-willed big fight!
"To a certain extent, listing is the equivalent of getting a round of investment." Blue Harbor to investors in return, in a few years to see. ”
"Six, the DNA of Jinshan Department"
Don't look now lei red-hot, the circle said, lei these years seems to suddenly enlightened, in fact, or the DNA of Jinshan.
Buddha Buddha Penance For many years always can not be enlightened, so the finger banyan Tree, vowed not to get up, and finally proof of no, but also "suddenly enlightened." In fact, no previous years of bitter unwell accumulation, how can there be suddenly the enlightened?
In those days, Jinshan had a halo of national software that attracted many idealists. But the strategy is too bad, employing improper, it leads to a great. When Zhou and his men chat, with his own ears to hear he said Jinshan programmers in fact, the quality is very high, market ability is also very strong. Old Zhou is what character, not to mention both sides for many years of enmity, this evaluation nature is the language of the marrow.
Old Jinshan, what DNA? I have a rough summary of three points: Model workers, strong marketing, good at playing banner. Model workers from needless to say, Lei was famous for the CEO of Zhongguancun. PR is more stingy, but understand the momentum. Now millet 6x12 hours, marketing strong, occupy the commanding heights, Li Vanchang and other people are also from Jinshan old subordinates. Wang Feng is also so, work every day late into the night, marketing strong, strategic very sensitive. It's hard to change things in the bones.
and Wang Feng chat lei, I said Jinshan actually very hard, but the bad luck is not focused, also did not stand in the gale, so Lei want to understand the ultimate and do mobile phones, the cumulative kinetic energy of all of a sudden released, forming a strong potential energy, Wang Feng can not help to pat the table, said you are too right! In fact, Jinshan department originally too bitter force, if the tuyere is right can be very good!
"Seven, say product, say marketing"
Again, Wang Feng's product capabilities and marketing capabilities.
I believe that the founders of the Internet company's core competencies are nothing more than three points: strategy, product and marketing. The strategy is the tuyere, needless to repeat. Technology enterprises and traditional enterprises are the same, production and sales are the key, in the Internet, is product and marketing.
Blue Harbor's self-learning ability in the game industry is famous, can go to today, is Wang Feng in the manufacture of a nearly fanatical product culture. "To be a game master (striving to become a game master)" hangs at the door of the company. When I was Vice president, Wang Feng always asked me how many levels I had hit? Get me Alexander. Company to open any meeting, always around the products and data.
This culture, Blue Harbor only "product" a center, kill all other centers. Team culture has also been well passed, the blue port's highest decision-making body is the "Product committee." As long as you love products, desperate to do products, Wang Feng Dare to use you, dare to promote you.
About art, he can tell you a word, is to create an atmosphere. About Preheating, he can tell you a word, is (with the product itself) to create expectations. About the beta, he can tell you a word, is the transformation of the iteration. He himself sat in the mouth of the customer service department, personally as the Blue Harbor Chief customer service. All employees of the company must be regularly round to the customer service, in order to close to the player, grounding gas. Because he believes that good products are good business. Good service is good marketing. Good reputation is a good brand.
Talk about marketing skills. That year, Wang Feng as general manager of Kingsoft, "Red genuine storm" swept the country, in the era of rampant piracy hit a sales miracle. Has so far been a relish for the industry. When Jinshan in Beijing Jiuhua set the celebration feast, Wang Feng arrived when all agents stood up and applauded, shouting: Wang Feng!
Last year, "Mann Intelligent Watch" has set a marketing miracle, 10 micro-letter pre-sale sold 40 million goods. This is still the classic case of the circle of friends, this is Wang Feng personally fencing, the rear I and the market team and Turman to carry out. At that time Turman public relations temporary also by Blue Harbor responsible, this is also i to write the summary of the reason. The issue of delivery was Turman for itself. This example only shows that a small test, there is a huge power. The skill is there, believe it or not.
"Eight, reject Chen Tianqiao, reject Huayi"
Early to see that Wang Feng is not in the pool of things big guy, is Chen overpass.
I learned from the grand a very reliable channel, Chen had intended to invite Wang Feng as a grand President! At last Wang Feng was bent on making Blue harbor a refusal. What does that mean?
In my mind, Chen is China's internet a few real strategists, and several others, Ma Yun, Lei, are able to make an industrial chain, rather than simply to kill into a mature market. So far, the play of Chinese online games and Chen's creation of the same year is not much different.
Unfortunately, Chen Tianqiao strategic layout is superior, has been missing a product type number second characters. Wang Feng, Zhou this product type big guy, is the perfect candidate. A hero knows a hero.
In fact, in the preparations for the listing in Blue Harbor, Huayi Brothers have also come to discuss in-depth cooperation. Finally, for some reason.
In the past, Chen Tianqiao shouted to do web Disney, now Zhongjun seems to be shouting, but Wang Feng want to do it himself.
"Eight, pan-entertainment explosion, the great will come from the Internet"
I think, "Internet Disney" will inevitably come from the internet industry. Because it is a running on the network platform on the virtual world, need to understand the network products and technology, rules and operations, but also need to film, culture and other industries familiar with, at the same time with a strong resource integration and marketing capabilities.
The most important thing is that----boss really love the internet, love entertainment, not just a business. This is why Huayi Brothers in the Blue Harbor before the listing is still in negotiations, because of Wang Feng this person.
Now, the Blue Harbor proposed the research to concentrate, the issue should be bold, the rumor has been saying to the movie also very interested. Li Bingbing, Yang, Wu, Chen Weixian and other stars congratulate the Blue Harbor listing, Li Bing said hope that more cross-border cooperation, behind the profound.
"Big culture" of the pan-entertainment era has been opened, the industry will be super prosperous. The continuous explosion of Chinese movie box office has fully illustrated this potential.
And in any new era, the beginning is a crazy enclosure, the electric business, O2O. Waves waves, are first enclosure, after the focus
"Nine, cast Wang Feng, is cast three years ago Lei"
Thunder Captains Test three years, with seven words to return to do millet. At that time, the first round of financing, valuation only a paltry 20 million dollars, with the latest round of financing of the 45 billion dollar calculation, morning Hing has returned 200 times times!
At this moment, it is the moment.
Investment Wang Feng, is the investment three years ago lei. Invest in Blue Harbor, is to invest three years ago Millet original stock. Chinese Internet Disney 2.0 dream, since today.
At least this process, Wang Feng has experienced. Have a dream, someone, the beginning of the success of half, but everyone was frightened by the waves. The dream pushes open the door, only then feels is the reality, is not the dream.
Dare to dream, dare to pursue.